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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Praxis des Zeitungsmanagements : ein Kompendium"
~person:"Segev, Sigal"
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Journal of advertising : official publication of the American Academy of Advertising
Praxis des Zeitungsmanagements : ein Kompendium
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ECONIS (ZBW)
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Is your product really green? : a content analysis to reassess green advertising
Segev, Sigal
;
Fernandes, Juliana
;
Hong, Cheng
- In:
Journal of advertising : official publication of the …
45
(
2016
)
1
,
pp. 85-93
Persistent link: https://www.econbiz.de/10011453877
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