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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~person:"Choi, Jungsil"
~person:"Pannu, C.J.S."
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Choi, Jungsil
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Singh, Surendra N.
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Journal of advertising : official publication of the American Academy of Advertising
Energy conversion and management : ECM
6
Energy
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of the Academy of Marketing Science
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Do cold images cause cold-heartedness? The impact of visual stimuli on the effectiveness of negative emotional charity appeals
Choi, Jungsil
;
Rangan, Priyamvadha
;
Singh, Surendra N.
- In:
Journal of advertising : official publication of the …
45
(
2016
)
4
,
pp. 417-426
Persistent link: https://www.econbiz.de/10011633846
Saved in:
2
Impact of death-related television programming on advertising evaluation
Rangan, Priyamvadha
;
Singh, Surendra N.
;
Landau, Mark J.
; …
- In:
Journal of advertising : official publication of the …
44
(
2015
)
4
,
pp. 326-337
Persistent link: https://www.econbiz.de/10011410150
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