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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~person:"Choi, Yung Kyun"
~person:"Kruikemeier, Sanne"
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Choi, Yung Kyun
Kruikemeier, Sanne
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Journal of advertising : official publication of the American Academy of Advertising
International journal of advertising : the review of marketing communications
4
Journal of business research : JBR
2
Psychology & marketing
2
Journal of advertising
1
Journal of consumer behaviour : an international research review
1
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Narrative transportation and paratextual features of social media in viral advertising
Seo, Yuri
;
Li, Xiaozhu
;
Choi, Yung Kyun
;
Yoon, Sukki
- In:
Journal of advertising : official publication of the …
47
(
2018
)
1
,
pp. 83-95
Persistent link: https://www.econbiz.de/10011848783
Saved in:
2
Online behavioral advertising : a literature review and research agenda
Boerman, Sophie C.
;
Kruikemeier, Sanne
;
Zuiderveen …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
3
,
pp. 363-376
Persistent link: https://www.econbiz.de/10011744285
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