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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~subject:"Willingness to pay"
~type_genre:"Article in journal"
~type_genre:"Book section"
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Folse, Judith Anne Garretson
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Netemeyer, Richard G.
; …
- In:
Journal of advertising : official publication of the …
41
(
2012
)
1
,
pp. 17-32
Persistent link: https://www.econbiz.de/10009536717
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