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~isPartOf:"Journal of advertising research"
~isPartOf:"Memorable customer experiences : a research anthology"
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~subject:"Football"
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Journal of advertising research
Memorable customer experiences : a research anthology
International journal of advertising : the quarterly review of marketing communications
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Does flow influence the brand image in event marketing?
Drengner, Jan
;
Gaus, Hansjoerg
;
Jahn, Steffen
- In:
Journal of advertising research
48
(
2008
)
1
,
pp. 138-147
Persistent link: https://www.econbiz.de/10003689051
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