//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising research"
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"World"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
United States
Social Web
54
Social web
54
Internet marketing
33
Online-Marketing
33
Advertising effects
27
Werbewirkung
27
Consumer behaviour
25
Konsumentenverhalten
25
USA
23
Advertising
18
Werbung
18
Viral marketing
12
Virales Marketing
12
Media usage
10
Mediennutzung
10
Sport event
10
Sportveranstaltung
10
Website
10
Internet
9
Brand management
8
Markenführung
8
Welt
8
World
8
Communication
7
Kommunikation
7
Fernsehwerbung
6
Sponsoring
6
Sponsorship
6
Television advertising
6
Marketing management
5
Marketingmanagement
5
Brand
4
Brand image
4
Consumer goods industry
4
E-commerce
4
Electronic Commerce
4
Influencer
4
Konsumgüterindustrie
4
Markenartikel
4
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
23
Type of publication (narrower categories)
All
Article in journal
23
Aufsatz in Zeitschrift
23
Language
All
English
23
Author
All
Riegner, Cate
2
Advincula, Dorothy
1
Austin, Manila S.
1
Baack, Daniel W.
1
Baack, Donald
1
Berthon, Pierre R.
1
Bruich, Sean
1
Campbell, Colin
1
Chang, Shin-Shin
1
Coleman, Joshua T.
1
Davis, Boyd H.
1
Deitz, George D.
1
Freling, Traci H.
1
Gordon, Jonathon
1
Graham, Jeffrey
1
Graiko, Stacy
1
Grisaffe, Douglas B.
1
Havlena, William
1
Huang, Chun-Yao
1
Huang, Jianping
1
Hung, Kineta H.
1
Jayanti, Rama K.
1
Jeong, Yongick
1
Kim, Jin-woo
1
LaPointe, Pat
1
Li, Jin
1
Li, Stella Yiyan
1
Lin, Hong-Xiang
1
Lipsman, Andrew
1
Mason, Peyton R.
1
Mathur, Anil
1
Midha, Anjali
1
Mooth, Rob
1
Moschis, George P.
1
Mud, Graham
1
Nagy, Judit
1
Neijens, Peter
1
Niederhoffer, Kate
1
Parent, Michael
1
Patnaik, Sandeep
1
more ...
less ...
Published in...
All
Journal of advertising research
Working paper / National Bureau of Economic Research, Inc.
359
Annual series / Foreign Office : pres. to the both Houses of Parliament by command of His Majesty
179
NBER working paper series
114
Discussion paper / Centre for Economic Policy Research
98
NBER Working Paper
47
The journal of the Flagstaff Institute
45
CESifo working papers
44
Discussion paper series / IZA
41
Working paper
38
Journal of international economics
35
Journal of sports economics
34
The American economic review
34
Applied economics
33
SpringerLink / Bücher
33
The review of economics and statistics
33
International finance discussion papers
32
Journal of international money and finance
31
Telecommunications policy : the international journal of digital economy, data sciences and new media
31
Energy economics
28
Journal of international economic law
27
The review of financial studies
27
Policy research working paper : WPS
25
Intereconomics : review of European economic policy
24
Journal of world trade : law, economic policy, public policy
24
Edward Elgar E-Book Archive
23
Sport marketing quarterly : preferred journal of the Sport Marketing Association
23
Discussion paper
22
Economic review
22
Economics letters
22
International journal of sport management and marketing : IJSMM
22
Journal of economic literature
22
Journal of policy modeling : JPMOD ; a social science forum of world issues
22
The world economy : the leading journal on international economic relations
22
American journal of agricultural economics
21
Discussion papers / CEPR
21
Journal of sport management : the official journal of the North American Society of Sport Management
21
Minnesota journal of global trade : a journal dedicated to the study of international economic law and policy
21
The journal of economic perspectives : EP ; a journal of the American Economic Association
21
Applied economics letters
20
more ...
less ...
Source
All
ECONIS (ZBW)
23
Showing
21
-
23
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
21
Bloggers' motivations and behaviors : a model
Huang, Chun-Yao
;
Shen, Yong-Zheng
;
Lin, Hong-Xiang
; …
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 472-484
Persistent link: https://www.econbiz.de/10003614118
Saved in:
22
The influence of eWOM on virtual consumer communities : social capital, consumer learning, and behavioral outcomes
Hung, Kineta H.
;
Li, Stella Yiyan
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 485-495
Persistent link: https://www.econbiz.de/10003614532
Saved in:
23
More than the words : using stance-shift analysis to identify crucial opinions and attitudes in online focus groups
Mason, Peyton R.
;
Davis, Boyd H.
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 496-506
Persistent link: https://www.econbiz.de/10003614536
Saved in:
First
Prev
1
2
3
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->