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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing communications"
~person:"Balabanis, George"
~person:"Sirgy, M. Joseph"
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The effect of cultural value orientation on consumers' perceptions of luxury value and proclivity for luxury consumption
Stathopoulou, Anastasia
;
Balabanis, George
- In:
Journal of business research : JBR
102
(
2019
),
pp. 298-312
Persistent link: https://www.econbiz.de/10012104013
Saved in:
2
Developing a measure to capture marketing faculty's perceptions of unethical behavior
Gao, Tao Tony
;
Sirgy, M. Joseph
;
Johar, J. S.
- In:
Journal of business research : JBR
63
(
2010
)
4
,
pp. 366-371
Persistent link: https://www.econbiz.de/10003962266
Saved in:
3
Effect of self-congruity with sponsorship on brand loyalty
Sirgy, M. Joseph
;
Lee, Dong-jin
;
Johar, J. S.
;
Tidwell, John
- In:
Journal of business research : JBR
61
(
2008
)
10
,
pp. 1091-1097
Persistent link: https://www.econbiz.de/10003766358
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