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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of the Academy of Marketing Science"
~person:"Hudetz, Kai"
~person:"Yan, Ruiliang"
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Distribution channel
6
Vertriebsweg
6
Game theory
4
Spieltheorie
4
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2
Competitive advantage
2
Einzelhandel
2
Internet marketing
2
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Hudetz, Kai
Yan, Ruiliang
Choi, Jeonghye
3
Gilliland, David I.
3
Pei, Zhi
3
Achrol, Ravi S.
2
Bourlakis, Michael
2
Chiou, Jyh-shen
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Journal of business research : JBR
Journal of the Academy of Marketing Science
Journal of retailing and consumer services
8
Ausgewählte Studien des ECC-Handel
4
Handel im Fokus : aus dem Instituts für Handelsforschung an der Universität zu Köln
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Annals of operations research ; volume 244, number 2 (September 2016)
1
E-Commerce im Handel : Status quo und Perspektiven
1
E-business applications for product development and competitive growth : emerging technologies
1
European journal of marketing : EJM
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of electronic commerce : IJEC
1
International journal of internet marketing and advertising : IJIMA
1
International journal of technology marketing : IJTMkt
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The journal of product & brand management
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ECONIS (ZBW)
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1
Manufacturer's cooperative advertising, demand uncertainty, and information sharing
Yan, Ruiliang
;
Cao, Zixia
;
Pei, Zhi
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 709-717
Persistent link: https://www.econbiz.de/10011436236
Saved in:
2
Do channel members value supportive retail services? : why?
Pei, Zhi
;
Yan, Ruiliang
- In:
Journal of business research : JBR
68
(
2015
)
6
,
pp. 1350-1358
Persistent link: https://www.econbiz.de/10010530594
Saved in:
3
Implementing online store for national brand competing against private label
Amrouche, Nawel
;
Yan, Ruiliang
- In:
Journal of business research : JBR
65
(
2012
)
3
,
pp. 325-332
Persistent link: https://www.econbiz.de/10009507203
Saved in:
4
Information asymmetry, pricing strategy and firm's performance in the retailer- multi-channel manufacturer supply chain
Yan, Ruiliang
;
Pei, Zhi
- In:
Journal of business research : JBR
64
(
2011
)
4
,
pp. 377-384
Persistent link: https://www.econbiz.de/10008859029
Saved in:
5
Cooperative advertising, pricing strategy and firm performance in the e-marketing age
Yan, Ruiliang
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
4
,
pp. 510-519
Persistent link: https://www.econbiz.de/10008735690
Saved in:
6
Forecast information and traditional retailer performance in a dual-channel competitive market
Yan, Ruiliang
;
Ghose, Sanjoy
- In:
Journal of business research : JBR
63
(
2010
)
1
,
pp. 77-83
Persistent link: https://www.econbiz.de/10003909552
Saved in:
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