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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Packing problem"
~subject:"Verpackung"
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Packing problem
Verpackung
Packaging
17
Consumer behaviour
13
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7
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7
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6
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2
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1
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1
Belk, Russell W.
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Journal of business research : JBR
Marketing letters : a journal of research in marketing
Journal of retailing and consumer services
13
International journal of consumer studies
9
Multisensory packaging : designing new product experiences
8
Zeitschrift für angewandte Umweltforschung
8
EIU special report
7
International journal of production economics
7
Journal of retailing
7
Psychology & marketing
7
Special report / the Economist Intelligence Unit
7
European journal of operational research : EJOR
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Verpackungsmarketing : Fallbeispiele, Trends, Technologien
6
International journal of retail & distribution management
5
International journal of wine business research : IJWBR
5
Journal of international consumer marketing
5
Marketing : ZFP ; journal of research and management
5
Zeitschrift für Umweltpolitik & Umweltrecht : ZfU ; Beiträge zur rechts-, wirtschafts- und sozialwissenschaftlichen Umweltforschung
5
Amfiteatru economic : an economic and business research periodical
4
Asia Pacific journal of marketing and logistics
4
Diskussionsbeiträge / Fachbereich Wirtschaftswissenschaft, FernUniversität in Hagen : Diskussionspapier
4
European research studies
4
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
4
Journal of marketing
4
Life-cycle management and trade
4
Logistics
4
Special report
4
The international review of retail, distribution and consumer research
4
The journal of product & brand management
4
Zeitschrift für Kommunalfinanzen : ZKF ; Haushalt, Kostenrechnung, Steuern, Gebühren, Beiträge, Entgelte, Kredite, Zahlungsverkehr, Vollstreckung
4
Betriebs-Berater : BB
3
Cleaner and responsible consumption
3
European journal of marketing : EJM
3
Forum Ware : internationale Zeitschrift für Warenlehre
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of marketing communications
3
Journal of marketing research : JMR
3
LogForum : elektroniczne czasopismo naukowe z dziedziny logistyki
3
Marketing intelligence & planning
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ECONIS (ZBW)
17
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1
Simple = Authentic : the effect of visually simple package design on perceived brand authenticity and brand choice
Wang, Yan
;
Jiang, Jing
;
Gong, Xiushuang
;
Wang, Jie
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014380318
Saved in:
2
The influence of creative packaging design on customer motivation to process and purchase decisions
Shukla, Paurav
;
Singh, Jaywant
;
Wang, Weisha
- In:
Journal of business research : JBR
147
(
2022
),
pp. 338-347
Persistent link: https://www.econbiz.de/10013271507
Saved in:
3
Food packaging and the color red : how negative cognitive associations influence feelings of guilt
Lunardo, Renaud
;
Saintives, Camille
;
Chaney, Damien
- In:
Journal of business research : JBR
134
(
2021
),
pp. 589-600
Persistent link: https://www.econbiz.de/10012643922
Saved in:
4
Eco-innovation for environment and waste prevention
Sumrin, Samina
;
Gupta, Suraksha
;
Asaad, Yousra
;
Wang, …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 627-639
Persistent link: https://www.econbiz.de/10012420453
Saved in:
5
All that glitters is not gold : when glossy packaging hurts brand trust
Han, Yegyu
;
Pandelaere, Mario
- In:
Marketing letters : a journal of research in marketing
32
(
2021
)
2
,
pp. 191-202
Persistent link: https://www.econbiz.de/10012548445
Saved in:
6
Small is beautiful : the role of anticipated food waste in consumers' avoidance of large packages
Petit, Olivia
;
Lunardo, Renaud
;
Rickard, Bradley
- In:
Journal of business research : JBR
113
(
2020
),
pp. 326-336
Persistent link: https://www.econbiz.de/10012230497
Saved in:
7
Gamified package : consumer insights into multidimensional brand engagement
Syrjälä, Henna
;
Kauppinen-Räisänen, Hannele
; …
- In:
Journal of business research : JBR
119
(
2020
),
pp. 423-434
Persistent link: https://www.econbiz.de/10012417006
Saved in:
8
Matte matters : when matte packaging increases perceptions of food naturalness
Marckhgott, Eva
;
Kamleitner, Bernadette
- In:
Marketing letters : a journal of research in marketing
30
(
2019
)
2
,
pp. 167-178
Persistent link: https://www.econbiz.de/10012059959
Saved in:
9
Drivers of pharmaceutical packaging innovation : a customer-supplier relationship case study
Lorenzini, Giana Carli
;
Mostaghel, Rana
;
Hellström, Daniel
- In:
Journal of business research : JBR
88
(
2018
),
pp. 363-370
Persistent link: https://www.econbiz.de/10011869823
Saved in:
10
Do green packages lead to misperceptions? : the influence of package colors on consumers’ perceptions of brands with environmental claims
Seo, Joon Yong
;
Scammon, Debra L.
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
3
,
pp. 357-369
Persistent link: https://www.econbiz.de/10011730644
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