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~isPartOf:"Journal of business research : JBR"
~isPartOf:"R & D management"
~person:"Alexander, Allen"
~person:"McIvor, Ronan"
~subject:"Wettbewerbsvorteil"
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Journal of business research : JBR
R & D management
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ECONIS (ZBW)
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Examining the role of big data and marketing analytics in SMEs innovation and competitive advantage : a
knowledge
integration perspective
Cadden, Trevor
;
Weerawardena, Jay
;
Cao, Guangming
; …
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014434828
Saved in:
2
Transferring
knowledge
: special issue
Alexander, Allen
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011488634
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