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~isPartOf:"Journal of business research : JBR"
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Marketing a new generation of bio-plastics products for a circular economy : the role of green self-identity, self-
congruity
, and perceived value
Confente, Ilenia
;
Scarpi, Daniele
;
Russo, Ivan
- In:
Journal of business research : JBR
112
(
2020
),
pp. 431-439
Persistent link: https://www.econbiz.de/10012230624
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Understanding the effects of retailer- and manufacturer-provided sustainability labels on product evaluations and purchase-related outcomes
Cho, Yoon-Na
;
Berry, Christopher
- In:
Journal of business research : JBR
100
(
2019
),
pp. 73-85
Persistent link: https://www.econbiz.de/10012023780
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