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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Zukunftsperspektiven für das Handelsmanagement : Konzepte, Instrumente, Trends ; Festschrift für Hans-Peter Liebmann"
~person:"Meyer, Anton"
~subject:"Kognition"
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Journal of business research : JBR
Zukunftsperspektiven für das Handelsmanagement : Konzepte, Instrumente, Trends ; Festschrift für Hans-Peter Liebmann
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How does perceived firm innovativeness affect the consumer?
Kunz, Werner
;
Schmitt, Bernd
;
Meyer, Anton
- In:
Journal of business research : JBR
64
(
2011
)
8
,
pp. 816-822
Persistent link: https://www.econbiz.de/10009229005
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