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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Kim, Juran"
~subject:"Marketingmanagement"
~type_genre:"Article in journal"
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Kim, Juran
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Journal of business research : JBR
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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Evolution of digital marketing communication : bibliometric analysis and network visualization from key articles
Kim, Juran
;
Kang, Seungmook
;
Lee, Ki Hoon
- In:
Journal of business research : JBR
130
(
2021
),
pp. 552-563
Persistent link: https://www.econbiz.de/10012544872
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2
Parasocial relationship effects on customer equity in the social media context
Yuan, Chun Lin
;
Kim, Juran
;
Kim, Sang Jin
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3795-3803
Persistent link: https://www.econbiz.de/10011515264
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