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~isPartOf:"Journal of business research : JBR"
~person:"Budzinski, Oliver"
~person:"Cobbs, Joe"
~person:"Jensen, Jonathan A."
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Budzinski, Oliver
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Journal of business research : JBR
Sport marketing quarterly : preferred journal of the Sport Marketing Association
5
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
4
International journal of sport management and marketing : IJSMM
2
Journal of sport management : the official journal of the North American Society of Sport Management
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Sport management review
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Business horizons
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IME Working Paper
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Ilmenau Economics Discussion Papers
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International journal of advertising : the quarterly review of marketing communications
1
International journal of sport finance
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Journal of marketing channels : ... distribution systems, strategy, and management
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The journal of business & industrial marketing
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University of Southern Denmark Department of Environmental and Business Economics - Markets and Competition Working Paper
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Schadenfreude, rivalry antecedents, and the role of perceived sincerity in sponsorship of sport rivalries
Tyler, B. David
;
Cobbs, Joe
;
Nichols, Bridget Satinover
; …
- In:
Journal of business research : JBR
124
(
2021
),
pp. 708-719
Persistent link: https://www.econbiz.de/10012494005
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2
Assessing the dissolution of horizontal marketing relationships : the case of corporate sponsorship of sport
Jensen, Jonathan A.
;
Cornwell, T. Bettina
- In:
Journal of business research : JBR
124
(
2021
),
pp. 790-799
Persistent link: https://www.econbiz.de/10012494023
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