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~isPartOf:"Journal of business research : JBR"
~person:"Chen, Jie"
~subject:"Bankenregulierung"
~subject:"Innovationsmanagement"
~subject:"Online-Marketing"
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Search: "Digitalisierung" OR "Wettbewerb" OR "Internet" OR "Marktmacht" OR "Regulierung" OR "Wettbewerbspolitik" OR "Wettbewerbsrecht"
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Chen, Jie
Filieri, Raffaele
7
Ko, Eunju
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Richard, Marie-Odile
6
Bigné Alcañiz, J. Enrique
5
Choi, Jeonghye
5
Dwivedi, Yogesh Kumar
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Kim, Juran
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Rana, Nripendra P.
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Tiago, Flávio Borges
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Wang, Fang
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Yoon, Sukki
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Okazaki, Shintaro
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Parida, Vinit
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Ruiz Mafe, Carla
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Seo, Yuri
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Wincent, Joakim
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Aiello, Gaetano
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Al Omoush, Khaled Saleh
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Alamanos, Eleftherios
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Augusto, Mário Gomes
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Behl, Abhishek
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Bellman, Steven
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Journal of business research : JBR
International journal of political economy : a journal of translations
1
Journal of consumer behaviour
1
Journal of current issues and research in advertising
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ECONIS (ZBW)
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It pays off to be authentic : an examination of direct versus indirect brand mentions on social media
Hu, Miao
;
Chen, Jie
;
Chen, Qimei
;
He, Wei
- In:
Journal of business research : JBR
117
(
2020
),
pp. 19-28
Persistent link: https://www.econbiz.de/10012285283
Saved in:
2
The effect of online information sources on purchase intentions between consumers with high and low susceptibility to informational influence
Chen, Jie
;
Teng, Lefa
;
Yu, Ying
;
Yu, Xueer
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 467-475
Persistent link: https://www.econbiz.de/10011435934
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