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~isPartOf:"Journal of business research : JBR"
~person:"Ketron, Seth"
~subject:"Consumer behaviour"
~subject:"USA"
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Victim or beggar? : anthropomorphic messengers and the savior effect in consumer
sustainability
behavior
Ketron, Seth
;
Naletelich, Kelly
- In:
Journal of business research : JBR
96
(
2019
),
pp. 73-84
Persistent link: https://www.econbiz.de/10011980670
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