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~isPartOf:"Journal of business research : JBR"
~person:"Lutz, Christoph"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Airbnb
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Consumer behaviour
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Consumer preference
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Consumer segmentation
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Content analysis
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Market segmentation
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Marktsegmentierung
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Consumer segmentation within the sharing economy : the case of Airbnb
Lutz, Christoph
;
Newlands, Gemma
- In:
Journal of business research : JBR
88
(
2018
),
pp. 187-196
Persistent link: https://www.econbiz.de/10011869699
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