//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~subject:"Brand management"
~type_genre:"Collection of articles of several authors"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Management"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Brand management
Marketing management
11
Marketingmanagement
11
Consumer behaviour
6
Konsumentenverhalten
6
Markenführung
6
Operations Research
6
Operations research
6
Strategic management
6
Strategisches Management
6
Lateinamerika
5
Latin America
5
USA
5
United States
5
Innovation
4
Innovation management
4
Innovationsmanagement
4
Luxury goods
4
Luxusgüter
4
Welt
4
World
4
Führungsstil
3
Globalisierung
3
Globalization
3
International marketing
3
Internationales Marketing
3
Leadership style
3
Beziehungsmarketing
2
Bibliometrics
2
Bibliometrie
2
Competition
2
Cross-cultural management
2
Customer satisfaction
2
Einzelhandel
2
Firm performance
2
Interkulturelles Management
2
Kundenzufriedenheit
2
Relationship marketing
2
Retail trade
2
Technologiepolitik
2
more ...
less ...
Type of publication
All
Article
4
Book / Working Paper
2
Type of publication (narrower categories)
All
Collection of articles of several authors
Article in journal
584
Aufsatz in Zeitschrift
584
Conference paper
6
Konferenzbeitrag
6
Sammelwerk
6
Mehrbändiges Werk
2
Multi-volume publication
2
more ...
less ...
Language
All
English
6
Author
All
De Chernatony, Leslie
3
Buil, Isabel
2
Jevons, Colin
2
Merrilees, Bill
2
Brenes, Esteban B.
1
Guest, Duncan
1
Melewar, T. C.
1
Wallace, Elaine
1
more ...
less ...
Published in...
All
Journal of business research : JBR
The journal of brand management : an international journal
22
Erfurter Hefte zum angewandten Marketing
7
The journal of product & brand management
7
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
6
Premier reference source
6
Research
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Critical explorations
4
SAGE library in marketing
4
European journal of marketing : EJM
3
Journal of fashion marketing and management
3
Journal of promotion management : JPM
3
Zeszyty naukowe
3
Advances in marketing, customer relationship management , and e-services (AMCRMES) book series
2
Edward Elgar E-Book Archive
2
Europäische Kulturen in der Wirtschaftskommunikation
2
Gabler Edition Wissenschaft
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of agricultural & food industrial organization
2
Journal of brand management / advanced collections
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of marketing education : JME
2
Journal of marketing management : MM
2
Management-Reihe Corporate Social Responsibility
2
Marketing intelligence & planning
2
Marketing-Journal : ein Magazin der Produktfamilie W & V ; Erfahrung. Wissen. Kompetenz
2
Meffert-Marketing-Edition
2
Palgrave pivot
2
Psychology & marketing
2
Qualitative market research : an international journal
2
Routledge advances in management and business studies
2
Routledge interpretive marketing research
2
Springer Reference Wirtschaft
2
Weimarer Studien zu Kulturpolitik und Kulturökonomie
2
AHRC / ESRC religion and society series
1
Absatzwirtschaft
1
Academic monograph on business studies : marketing
1
Advances in advertising research
1
Advances in business marketing and purchasing
1
more ...
less ...
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Special section: Thought leadership in brand
management
Jevons, Colin
(
contributor
);
Buil, Isabel
(
contributor
); …
- In:
Journal of business research : JBR
66
(
2013
)
1
,
pp. 1-122
Persistent link: https://www.econbiz.de/10009720415
Saved in:
2
Special section: Thought leadership in brand
management
II
Merrilees, Bill
(
contributor
);
Wallace, Elaine
(
contributor
)
- In:
Journal of business research : JBR
66
(
2013
)
2
,
pp. 145-232
Persistent link: https://www.econbiz.de/10009724787
Saved in:
3
Special section: Thought leadership in brand
management
Jevons, Colin
(
contributor
)
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1111-1171
Persistent link: https://www.econbiz.de/10008697440
Saved in:
4
Special section: Global design, marketing and branding
Melewar, T. C.
(
contributor
)
- In:
Journal of business research : JBR
67
(
2014
)
11
,
pp. 2241-2336
Persistent link: https://www.econbiz.de/10010402011
Saved in:
5
Special issue: BALAS (Business Association for Latin American Studies)
Brenes, Esteban B.
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003866434
Saved in:
6
Special issue: Advances in brand
management
De Chernatony, Leslie
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003840033
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->