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~isPartOf:"Journal of business research : JBR"
~subject:"Markenartikel"
~subject:"Online-Handel"
~subject:"Personality psychology"
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Search: ("Coronakrise" OR "Investition" OR "Konsumentenverhalten" OR "Steuer" OR "Wirtschaftskrise" OR "Wirtschaftspolitik") AND NOT isPartOf:Wirtschaftsdienst
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Markenartikel
Online-Handel
Personality psychology
Consumer behaviour
1,896
Konsumentenverhalten
1,896
Brand management
395
Markenführung
395
Brand image
356
Markenimage
356
Beziehungsmarketing
339
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339
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225
Social Web
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Persönlichkeitspsychologie
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Ko, Eunju
7
Choi, Jeonghye
6
Diamantopoulos, Adamantios
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Dwivedi, Yogesh Kumar
6
Richard, Marie-Odile
6
Kukar-Kinney, Monika
5
Laroche, Michel
4
Michel, Géraldine
4
Rana, Nripendra P.
4
Shukla, Paurav
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Teng, Lefa
4
Valette-Florence, Pierre
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Veloutsou, Cleopatra
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Aiello, Gaetano
3
Arslanagic-Kalajdzic, Maja
3
Augusto, Mário Gomes
3
Balaji, M. S.
3
Bartikowski, Boris
3
Bhatnagar, Amit
3
Chatzipanagiotou, Kalliopi
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Christodoulides, George
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Davvetas, Vasileios
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Donthu, Naveen
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Ekinci, Yuksel
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Filieri, Raffaele
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Foroudi, Pantea
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Grohs, Reinhard
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Gupta, Suraksha
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Halkias, Georgios
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Hjort, Klas
3
Japutra, Arnold
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Karimi, Sahar
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Kim, Jikyung
3
Koll, Oliver
3
Merchant, Altaf
3
Motoki, Kosuke
3
Mrad, Mona
3
Phau, Ian
3
Seo, Yuri
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Journal of business research : JBR
Journal of retailing and consumer services
530
The journal of product & brand management
197
The journal of brand management : an international journal
194
Psychology & marketing
135
Asia Pacific journal of marketing and logistics
100
International journal of electronic marketing and retailing : IJEMR
96
International journal of hospitality management
96
Journal of internet commerce
90
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
87
International journal of consumer studies
86
Electronic commerce research
82
Journal of consumer research : JCR ; an interdisciplinary bimonthly
82
European journal of marketing : EJM
74
International journal of retail & distribution management
74
Cogent business & management
73
Journal of fashion marketing and management
72
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
71
Journal of retailing
71
International journal of internet marketing and advertising : IJIMA
70
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
70
The international review of retail, distribution and consumer research
65
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
64
Journal of international consumer marketing
64
International journal of retail and distribution management
63
The journal of consumer marketing
60
Information systems research : ISR
58
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
57
Marketing letters : a journal of research in marketing
55
Journal of the Academy of Marketing Science
54
Journal of marketing communications
53
Management science : journal of the Institute for Operations Research and the Management Sciences
53
Marketing intelligence & planning
48
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
48
Journal of electronic commerce research : JECR
47
Journal of marketing
47
Journal of strategic marketing
45
Journal of global marketing
44
International journal of electronic commerce : IJEC
43
Journal of marketing management : MM
43
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ECONIS (ZBW)
472
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1
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
2
Intention to use e-commerce vs physical shopping : difference between consumers in the post-COVID era
Higueras-Castillo, Elena
;
Liébana-Cabanillas, Francisco J.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229548
Saved in:
3
The impact of company-generated posts with crisis-related content on online engagement behavior
Kleer, Nicola
;
Kunz, Reinhard
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014304134
Saved in:
4
A moderated mediation model for e-impulse buying tendency, customer satisfaction and intention to continue e-shopping
Goel, Pooja
;
Parayitam, Satyanarayana
;
Sharma, Anuj
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013168094
Saved in:
5
An investigation of technology-dependent shopping in the pandemic era : integrating response efficacy and identity expressiveness into theory of planned behaviour
Wang, Xueqin
;
Wong, Yiik Diew
;
Tianyin Cheng
;
Yuen, Kum Fai
- In:
Journal of business research : JBR
142
(
2022
),
pp. 1053-1067
Persistent link: https://www.econbiz.de/10013169494
Saved in:
6
Personality and travel intentions during and after the COVID-19 pandemic : an artificial neural network (ANN) approach
Talwar, Shalini
;
Srivastava, Shalini
;
Sakashita, Mototaka
; …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 400-411
Persistent link: https://www.econbiz.de/10013168367
Saved in:
7
The nexus between e-commerce adoption in a health pandemic and firm performance : the role of pandemic response strategies
Orji, Ifeyinwa Juliet
;
Ojadi, Frank
;
Okwara, Ukoha Kalu
- In:
Journal of business research : JBR
145
(
2022
),
pp. 616-635
Persistent link: https://www.econbiz.de/10013197952
Saved in:
8
Brand equity estimation model
Oliveira, Marta Olivia Rovedder de
;
Silveira, Cleo Schmitt
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2560-2568
Persistent link: https://www.econbiz.de/10011399588
Saved in:
9
Ripping off regular consumers? : the antecedents and consequences of consumers' perceptions of e-commerce platforms' digital power abuse
Chen, Qian
;
Wang, Yumeng
;
Gong, Yeming
;
Liu, Shan
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014368198
Saved in:
10
The impacts of logo dynamism and product types on brand market performance
Wang, Xin
;
Liu, Huimin
;
Chen, Hao
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014368454
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