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~isPartOf:"Journal of business research : JBR"
~subject:"Nonprofit-Organisation"
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Nonprofit-Organisation
Nonprofit marketing
7
Nonprofit-Marketing
7
Nonprofit organization
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Brand image
3
Charitable organization
3
Charity
3
Gemeinnützige Organisation
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Micevski, Milena
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Michaelidou, Nina
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Raymond, Mary Anne
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Journal of business research : JBR
Journal of nonprofit & public sector marketing
25
International review on public and non-profit marketing
20
Journal of philanthropy and marketing
14
Nonprofit management & leadership
12
International journal of nonprofit and voluntary sector marketing
8
Nonprofit and voluntary sector quarterly
8
International journal of nonprofit & voluntary sector marketing
4
Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
4
Nonprofit marketing : sectoral applications
4
The evolution of nonprofit marketing
4
National Bureau of Economic Research Conference Report
3
Nonprofit-PR
3
Psychology & marketing
3
The Jossey-Bass handbook of nonprofit leadership and management
3
A National Bureau of Economic Research conference report
2
Administrative Sciences : open access journal
2
Australasian marketing journal
2
European journal of marketing
2
European journal of marketing : EJM
2
Fallstudien zum NPO-Management : praktische BWL für Vereine und Sozialeinrichtungen
2
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
2
Journal of marketing
2
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of public policy & marketing
2
Management : journal of contemporary management issues
2
Management communication quarterly : an international journal
2
Marketing theory
2
PR-Praxis
2
Public relations in the nonprofit sector : theory and practice
2
Sport management review
2
Springer Reference Wirtschaft
2
The AFP/Wiley Fund Development Ser
2
The Routledge companion to nonprofit marketing
2
The journal of brand management : an international journal
2
A - Cu
1
A handbook of corporate governance and social responsibility
1
AFP/Wiley fund development series
1
Arts marketing : an international journal ; AM
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1
Service fundraising and the role of perceived donation efficacy in individual charitable giving
Carroll, Ryall
;
Kachersky, Luke
- In:
Journal of business research : JBR
99
(
2019
),
pp. 254-263
Persistent link: https://www.econbiz.de/10012023628
Saved in:
2
Diving in together or toes in the water : the interplay of community and nonprofit engagement in poverty alleviation
Weaver, Todd
;
Mulder, Mark
;
Koppenhafer, Leslie
;
Scott, …
- In:
Journal of business research : JBR
100
(
2019
),
pp. 431-440
Persistent link: https://www.econbiz.de/10012023983
Saved in:
3
An evaluation of nonprofit brand image : towards a better conceptualization and measurement
Michaelidou, Nina
;
Micevski, Milena
;
Cadogan, John W.
- In:
Journal of business research : JBR
68
(
2015
)
8
,
pp. 1657-1666
Persistent link: https://www.econbiz.de/10011317108
Saved in:
4
The moderating role of religiosity on nonprofit advertising
Hopkins, Christopher D.
;
Shanahan, Kevin J.
;
Raymond, …
- In:
Journal of business research : JBR
67
(
2014
)
2
,
pp. 23-31
Persistent link: https://www.econbiz.de/10010237687
Saved in:
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