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~isPartOf:"Journal of business research : JBR"
~subject:"Sportmanagement"
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Sportmanagement
Consumer behaviour
36
Konsumentenverhalten
36
Sport
33
Sports
33
Sportmarketing
32
Sports marketing
32
Computerspiel
27
Video game
27
Sport event
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Sportveranstaltung
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Sponsoring
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Sponsorship
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Professional sports
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Profisport
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Brand image
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Markenimage
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Football
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Fußball
11
Social Web
11
Social web
11
Brand management
10
Innovation
10
Markenführung
10
Beziehungsmarketing
9
Relationship marketing
9
Sport organization
9
Sportorganisation
9
Advertising effects
8
Werbewirkung
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Corporate Social Responsibility
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Corporate social responsibility
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Customer satisfaction
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Emotion
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Innovation management
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Innovationsmanagement
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Game theory
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Año, Vicente
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Calabuig, Ferran
1
Milne, George R.
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Núñez-Pomar, Juan
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Prado-Gascó, Vicente
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Journal of business research : JBR
Journal of sport management : the official journal of the North American Society of Sport Management
48
Sport management review
38
International journal of sport management and marketing : IJSMM
33
European Sport management quarterly : ESMQ
25
Managing sport business : an introduction
10
Management im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der modernen Sportökonomie
8
Sports management as an emerging economic activity : trends and best practices
8
Blickpunkt Sportmanagement
6
Sportmanagement : SPM
6
International journal of sports marketing & sponsorship
5
Springer eBook Collection
5
Arbeitspapier / HHL, Leipzig Graduate School of Management
4
Sage library of tourism, hospitality and leisure
4
Sport management in the Middle East : a case study analysis
4
Sport, Business and Management : an international journal ; SBM
4
SpringerLink / Bücher
4
Economic research
3
Foundations of sport management
3
Innovation: organization & management : IOM
3
Management-Reihe Corporate Social Responsibility
3
Routledge research in sport business and management
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
The global sport economy : contemporary issues
3
Arbeitsbericht / Institut für Organisation und Personal der Universität Bern
2
De Gruyter eBook-Paket BWL und VWL
2
Discussion paper
2
Edition Sport, Ökonomie, Wissenschaft
2
European journal of international management : EJIM
2
Gender in management : an international journal
2
IME Working Paper
2
International journal of sport finance
2
International sports marketing : principles and perspectives
2
Optimal strategies in sports economics and management
2
Routledge international handbooks
2
Sport management series
2
Sportmanagement
2
Springer eBooks / Business and Economics
2
Technological forecasting & social change : an international journal
2
Who owns football? : the governance and management of the club game worldwide
2
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Fantasy sports and beyond : complementary digital experiences (CDXs) as innovations for enhancing fan experience
Yuksel, Mujde
;
Smith, Andrew N.
;
Milne, George R.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 143-155
Persistent link: https://www.econbiz.de/10012643523
Saved in:
2
Effect of price increases on future intentions of
sport
consumers
Calabuig, Ferran
;
Núñez-Pomar, Juan
;
Prado-Gascó, Vicente
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 729-733
Persistent link: https://www.econbiz.de/10010363360
Saved in:
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