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~isPartOf:"Journal of business strategy"
~subject:"Öffentlichkeitsarbeit"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Corporate reputation"
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Öffentlichkeitsarbeit
Corporate reputation
16
Firmenimage
16
Reputation
9
Brand management
6
Markenführung
6
Public relations
5
Reputation risk
3
China
2
Confidence
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Corporations
2
Internet marketing
2
Online-Marketing
2
Risikomanagement
2
Risk management
2
Strategic management
2
Strategisches Management
2
Trust
2
Vertrauen
2
Advertising music
1
Affinity
1
Annual data privacy report
1
Apartheid
1
Apology
1
Association
1
Authentic
1
B-to-B-Marketing
1
Behavioral advertising
1
Betriebliche Wertschöpfung
1
Big Data
1
Big data
1
Boycotts
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Brand
1
Brand image
1
Brand threat
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Brand value
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Business-to-business marketing
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CEO appearance
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Aufsatz in Zeitschrift
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English
5
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Dowling, Grahame R.
1
Fetscherin, Marc
1
Harris, Brynn
1
Hirsch, Peter B.
1
Hutt, Roger W.
1
O'Rourke, James S.
1
Ogilvy, Allison
1
Weeks, Warren
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Journal of business strategy
Corporate communications : an international journal
36
Corporate reputation review : an international journal
29
Journal of business research : JBR
19
Journal of business ethics : JOBE
17
Journal of communication management : an international journal
12
Journal of marketing communications
12
European journal of marketing : EJM
7
The journal of brand management : an international journal
7
Corporate reputation review
6
Harvard-Business-Manager : das Wissen der Besten
6
Marketing intelligence & planning
6
International journal of business communication : IJBC ; a publication of the Association of Business Communication
5
Journal of strategic marketing
5
Qualitative market research : an international journal
5
Journal of business ethics : JBE
4
Journal of communication management
4
Journal of marketing management : MM
4
The Academy of Management review : AMR
4
Academy of Management journal : AMJ
3
Harvard business review : HBR
3
International journal of sustainable entrepreneurship and corporate social responsibility : an official publication of the Information Resources Management Association
3
International studies of management and organization
3
Journal of business communication : JBC
3
Management decision : MD
3
Marketing : ZFP ; journal of research and management
3
Pakistan journal of commerce and social sciences
3
The journal of product & brand management
3
The marketing review
3
Theoretical and applied economics : GAER review
3
Vision : the journal of business perspective
3
Administrative Sciences : open access journal
2
African journal of business and economic research : AJBER
2
Business & society
2
Business horizons
2
Central European business review : CEBR
2
Cogent business & management
2
Foundations of Management : the journal of Warsaw University of Technology
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business
2
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ECONIS (ZBW)
5
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1
Reputation on the line : the Starbucks cases
Hutt, Roger W.
- In:
Journal of business strategy
37
(
2016
)
1
,
pp. 19-26
Persistent link: https://www.econbiz.de/10011518284
Saved in:
2
The CEO branding mix
Fetscherin, Marc
- In:
Journal of business strategy
36
(
2015
)
6
,
pp. 22-28
Persistent link: https://www.econbiz.de/10011594972
Saved in:
3
Never apologize and never explain
Hirsch, Peter B.
- In:
Journal of business strategy
35
(
2014
)
2
,
pp. 49-52
Persistent link: https://www.econbiz.de/10010385659
Saved in:
4
Media analysis : what is it worth?
Dowling, Grahame R.
;
Weeks, Warren
- In:
Journal of business strategy
32
(
2011
)
1
,
pp. 26-33
Persistent link: https://www.econbiz.de/10008857558
Saved in:
5
Google in China: government censorship and corporate reputation
O'Rourke, James S.
;
Harris, Brynn
;
Ogilvy, Allison
- In:
Journal of business strategy
28
(
2007
)
3
,
pp. 12-22
Persistent link: https://www.econbiz.de/10003487023
Saved in:
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