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~isPartOf:"Journal of business strategy"
~subject:"Beziehungsmarketing"
~type_genre:"Case study"
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Beziehungsmarketing
Strategic management
8
Strategisches Management
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Multinationales Unternehmen
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McLaughlin, Stephen
1
Pech, Richard
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Stamboulidis, Greg
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Journal of business strategy
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
10
Gabler Edition Wissenschaft
9
The journal of business & industrial marketing
7
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
6
Customer-centric marketing strategies : tools for building organizational performance
5
HMD : Praxis der Wirtschaftsinformatik
5
Gabler Research
4
Handbuch Vertriebs-Exzellenz im Asset Management : institutionelle Anleger gewinnen und binden
4
Marketing von Solutions : innovative Ansätze und Best Practices
4
Social Branding : Strategien - Praxisbeispiele - Perspektiven
4
Europäische Hochschulschriften / 5
3
Harvard business review : HBR
3
International journal of electronic customer relationship management : IJECRM
3
International journal of quality and service sciences
3
International journal of services and operations management
3
Basler Schriften zum Marketing
2
Business Collaboration : standortübergreifende Prozesse mit Business Software ; Praxislösungen im Detail ; Fallstudien, Konzepte, Modellierung
2
Cases on innovations in educational marketing : transnational and technological strategies
2
DUV / Wirtschaftswissenschaft
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Deep knowledge of B2B relationships within and across borders
2
Digital and social media marketing : a results-driven approach
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Direkt-Marketing : Praxiswissen für erfolgreichen Kundendialog
2
Erfolgsfaktor Emotionalisierung : wie Unternehmen die Herzen der Kunden gewinnen
2
Gabler-Lehrbuch
2
Global business and organizational excellence : a review of research & best practices
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Handbuch Kundenbindungsmanagement
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Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
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International journal of business innovation and research
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International journal of management & enterprise development : IJMED
2
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Journal of service research : JSR
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Journal of small business and enterprise development
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Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
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Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen
2
Lehrbuch
2
Management decision : MD
2
Management research review
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Managing consumer services : factory or theater?
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Organizational productivity and performance measurements using predictive modeling and analytics
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ECONIS (ZBW)
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1
How strategies of deception facilitate business growth
Pech, Richard
;
Stamboulidis, Greg
- In:
Journal of business strategy
31
(
2010
)
6
,
pp. 37-45
Persistent link: https://www.econbiz.de/10008991717
Saved in:
2
The imperatives of e-business : case study of a failed project
McLaughlin, Stephen
- In:
Journal of business strategy
30
(
2009
)
1
,
pp. 40-49
Persistent link: https://www.econbiz.de/10003832984
Saved in:
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