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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of nonprofit & public sector marketing"
~isPartOf:"The Sage library in marketing"
~person:"Gomes, Paulo Morilha Lanzarini"
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Gomes, Paulo Morilha Lanzarini
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Journal of consumer behaviour : an international research review
Journal of nonprofit & public sector marketing
The Sage library in marketing
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Dealing with integrated marketing communications' paradoxes in social ventures
Pimentel, Pedro Chapaval
;
Gomes, Paulo Morilha Lanzarini
; …
- In:
Journal of nonprofit & public sector marketing
35
(
2023
)
4
,
pp. 354-390
Persistent link: https://www.econbiz.de/10014333843
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