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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"Journal of nonprofit & public sector marketing"
~isPartOf:"The Sage library in marketing"
~subject:"Bibliometrics"
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Bibliometrics
Social marketing
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Social Marketing
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social marketing
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Alves, Helena
1
Fulkerson, Katrina N.
1
Helmig, Bernd
1
Neiger, Brad L.
1
Thackeray, Rosemary
1
Thaler, Julian Matthias
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Journal of consumer behaviour : an international research review
Journal of nonprofit & public sector marketing
The Sage library in marketing
Journal of business research : JBR
3
Journal of social marketing : JSOCM
2
Advertising in new formats and media : current research and implications for marketers
1
Asia-Pacific journal of business administration
1
Food policy : economics planning and politics of food and agriculture
1
Health marketing quarterly
1
International journal of nonprofit & voluntary sector marketing
1
International review on public and non-profit marketing
1
Journal of marketing management : MM
1
Nonprofit marketing : sectoral applications
1
Qualitative market research : an international journal
1
Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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1
Defining the product in
social
marketing
: an analysis of published research
Thackeray, Rosemary
;
Fulkerson, Katrina N.
;
Neiger, Brad L.
- In:
Journal of nonprofit & public sector marketing
24
(
2012
)
2
,
pp. 83-100
Persistent link: https://www.econbiz.de/10009565781
Saved in:
2
The who, where, and when of
social
marketing
Alves, Helena
- In:
Journal of nonprofit & public sector marketing
22
(
2010
)
4
,
pp. 288-311
Persistent link: https://www.econbiz.de/10008808880
Saved in:
3
On the effectiveness of
social
marketing
: what do we really know?
Helmig, Bernd
;
Thaler, Julian Matthias
- In:
Journal of nonprofit & public sector marketing
22
(
2010
)
4
,
pp. 264-287
Persistent link: https://www.econbiz.de/10008811349
Saved in:
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