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~isPartOf:"Journal of consumer behaviour : an international research review"
~isPartOf:"The PDMA handbook of new product development"
~subject:"Market research"
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Market research
Innovation
43
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Produkt
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Journal of consumer behaviour : an international research review
The PDMA handbook of new product development
Journal of marketing research : JMR
11
The journal of product innovation management : an international publication of the Product Development & Management Association
7
Gabler Edition Wissenschaft
5
Product research : the art and science behind successful product launches
5
Springer eBook Collection / Business and Economics
5
Betriebswirtschaftslehre für Technologie und Innovation
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
4
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3
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Labelling strategies in environmental policy
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
Health care management science
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of fashion marketing and management
2
Journal of marketing management : MM
2
Journal of targeting, measurement and analysis for marketing
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Qualitative Marktforschung in Theorie und Praxis : Grundlagen, Methoden, Anwendungen
2
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
2
Schriftenreihe Unternehmensführung und Marketing
2
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
2
Technological economics
2
The marketing review
2
Woodhead Publishing series in consumer science and strategic marketing
2
Working papers / Centre for Market driven Innovations : WP
2
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ECONIS (ZBW)
6
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1
Can advergames boost children's healthier eating habits? : a comparison between healthy and non-healthy food
Dias, Mónica
;
Agante, Luísa
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
3
,
pp. 152-160
Persistent link: https://www.econbiz.de/10009260923
Saved in:
2
The difference between goods and service development : a PDMA CPAS research study
Markham, Stephen K.
;
Hollmann, Thomas
- In:
The PDMA handbook of new product development
,
(pp. 405-415)
.
2013
Persistent link: https://www.econbiz.de/10009710736
Saved in:
3
Children's use of on-package nutritional claim information
Miller, Elizabeth G.
;
Seiders, Kathleen
;
Kenny, Maureen
; …
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
3
,
pp. 122-132
Persistent link: https://www.econbiz.de/10009260931
Saved in:
4
Special issue : Food, children and marketing (CB)
Marshall, David William
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009260935
Saved in:
5
Market analysis and segmentation for new products
Boike, Douglas G.
;
Bonifant, Ben
;
Siesfeld, Tony
- In:
The PDMA handbook of new product development
,
(pp. 191-210)
.
2005
Persistent link: https://www.econbiz.de/10003831468
Saved in:
6
Quantitative market research
Ottum, Brian D.
- In:
The PDMA handbook of new product development
,
(pp. 279-301)
.
2005
Persistent link: https://www.econbiz.de/10003831481
Saved in:
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