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~isPartOf:"Journal of consumer behaviour : an international research review"
~person:"Barget, Eric"
~person:"Ehrmann, Michael"
~person:"Ko, Yong Jae"
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2010–2011
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Consumer behaviour
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Konsumentenverhalten
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Sponsoring
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Barget, Eric
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Ko, Yong Jae
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Journal of consumer behaviour : an international research review
Managing service quality : MSQ ; an international journal
3
DNB working paper
2
De Nederlandsche Bank Working Paper
2
International journal of sports marketing & sponsorship
2
Asia Pacific journal of marketing and logistics
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ECB Working Paper
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Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
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Enhancing knowledge development in marketing ; Vol. 21
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European Sport management quarterly : ESMQ
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International journal of sport finance
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Journal of money, credit and banking : JMCB
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Journal of nonprofit & public sector marketing
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Review of finance : journal of the European Finance Association
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Revue d'économie politique
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Revue d'économie régionale & urbaine : RERU
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Région et développement
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Staff working paper / Bank of Canada
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Determinants of consumer attitude toward corporate sponsors : a comparison between a profit and nonprofit sport event sponsorship
Ko, Yong Jae
;
Chang, Yonghwan
;
Park, Chanmin
;
Herbst, …
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
2
,
pp. 176-186
Persistent link: https://www.econbiz.de/10011685073
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