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~isPartOf:"Journal of consumer marketing"
~person:"Kumar, Vikas"
~type_genre:"Article in journal"
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Kumar, Vikas
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Journal of consumer marketing
International journal of production research
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Journal of business research : JBR
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Journal of retailing and consumer services
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Journal of world business : JWB
4
Business strategy and the environment
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International business review : the official journal of the European International Business Academy
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International journal of production economics
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International journal of productivity and quality management : IJPQM
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Journal of travel and tourism marketing
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IEEE transactions on engineering management : EM
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International journal of business information systems : IJBIS
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International journal of quality & reliability management
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Journal of knowledge management
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Marketing intelligence & planning
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Operations management research : OMR ; advancing practice through theory
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Strategic change : SC ; briefings in entrepreneurial finance
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Supply chain management : an international journal
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Tourism management perspectives : TMP
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Asia-Pacific journal of management research and innovation
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Computers & operations research : and their applications to problems of world concern ; an international journal
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International journal of enterprise information systems : an official publication of the Information Resources Management Association
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International journal of lean six sigma : IJLSS
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International journal of logistics : research and applications
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International journal of procurement management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of technology, policy and management : IJTPM
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International journal of value chain management : IJVCM
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Journal of advances in management research : JAMR
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Journal of global marketing
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Engaging luxury brand consumers on social media
Kumar, Vikas
;
Khan, Imran
;
Fatma, Mobin
;
Singh, Amrinder
- In:
Journal of consumer marketing
39
(
2022
)
1
,
pp. 121-132
Persistent link: https://www.econbiz.de/10013165321
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