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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives"
~subject:"Experiment"
~subject:"Product information"
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
Gabler Edition Wissenschaft
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Gabler Edition Wissenschaft / Marken- und Produktmanagement
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IZA Discussion Paper
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International advertising and communication : current insights and empirical findings
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International journal of advertising : the quarterly review of marketing communications
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International journal of internet marketing and advertising : IJIMA
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Journal of management information systems : JMIS
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Journal of the Economic Science Association : a companion journal to Experimental economics
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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The effect of perceived message choice on persuasion
Schlosser, Ann E.
;
Shavitt, Sharon
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 290-301
Persistent link: https://www.econbiz.de/10003883890
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2
How does imagery in interactive consumption lead to false memory? : a reconstructive memory perspective
Lakshmanan, Arun
;
Krishnan, H. Shanker
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 451-462
Persistent link: https://www.econbiz.de/10003884441
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