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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives"
~subject:"Konsumentenverhalten"
~type_genre:"Aufsatz in Zeitschrift"
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Konsumentenverhalten
Consumer behaviour
2
Interactive media
2
Interaktive Medien
2
Advertising
1
Analysis of variance
1
Bildverarbeitung
1
Experiment
1
Image processing
1
Information
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Marketing management
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Marketingmanagement
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Product information
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Produktinformation
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Krishnan, H. Shanker
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Lakshmanan, Arun
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Schlosser, Ann E.
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Shavitt, Sharon
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
Journal of retailing and consumer services
7
International journal of advertising : the quarterly review of marketing communications
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of management information systems : JMIS
2
Journal of marketing communications
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Technological forecasting & social change : an international journal
2
The journal of brand management : an international journal
2
The journal of services marketing
2
Electronic commerce research and applications
1
Electronic markets : the international journal on networked business
1
European Sport management quarterly : ESMQ
1
GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
Health economics review
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of economics and business research : IJEBR
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of internet marketing and advertising : IJIMA
1
International journal of market research
1
JMM : the international journal on media management
1
Journal of business & economics research
1
Journal of business economics and management
1
Journal of business research : JBR
1
Journal of consumer marketing
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of financial services marketing : JFSM
1
Journal of media business studies
1
Journal of promotion management : innovations in planning and applied research
1
Journal of service management
1
Marketing letters : a journal of research in marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Revue d'économie politique
1
Revue française de gestion : hommes et techniques
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Service business : an international journal
1
The journal of applied business research
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The effect of perceived message choice on persuasion
Schlosser, Ann E.
;
Shavitt, Sharon
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 290-301
Persistent link: https://www.econbiz.de/10003883890
Saved in:
2
How does imagery in interactive consumption lead to false memory? : a reconstructive memory perspective
Lakshmanan, Arun
;
Krishnan, H. Shanker
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 451-462
Persistent link: https://www.econbiz.de/10003884441
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