//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~source:"econis"
~subject:"Firmenimage"
~subject:"Markenführung"
~subject:"Musikwirtschaft"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbemusik"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Firmenimage
Markenführung
Musikwirtschaft
Advertising music
2
Werbemusik
2
Advertising effects
1
Aesthetics
1
Brand management
1
Ernährungsindustrie
1
Food industry
1
Gender
1
Geschlecht
1
Packaging
1
Product design
1
Produktgestaltung
1
Verpackung
1
Werbewirkung
1
Ästhetik
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Spence, Charles
1
Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Audio-Branding : Entwicklung, Anwendung, Wirkung akustischer Identitäten in Werbung, Medien und Gesellschaft
6
SpringerLink / Bücher
4
Research
2
Transfer, Werbeforschung & Praxis : Zeitschrift für Werbung, Kommunikation und Markenführung
2
Transnational studies in jazz
2
essentials
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Asia Pacific journal of marketing and logistics
1
Branded spaces : experience enactments and entanglements
1
European journal of marketing
1
Gabler Edition Wissenschaft
1
Gabler Edition Wissenschaft / Marken- und Produktmanagement
1
Gabler-Edition Wissenschaft
1
Handbuch Kommunikation : Grundlagen, innovative Ansätze, praktische Umsetzungen
1
Innovation in advertising and branding communication
1
International journal of advertising : the review of marketing communications
1
Journal of advertising research
1
Journal of business research : JBR
1
Journal of business strategy
1
Journal of international consumer marketing
1
Journal of management analytics
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research
1
Journal of marketing research : JMR
1
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
1
Marken- und Produktmanagement
1
Markendifferenzierung : innovative Konzepte zur erfolgreichen Markenprofilierung
1
Marketing intelligence & planning
1
Marketing letters : a journal of research in marketing
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
1
Praxisforum Medienmanagement
1
Premier reference source
1
Springer eBook Collection
1
Springer eBook Collection / Business and Economics
1
Springer-Gabler Research
1
The journal of brand management : an international journal
1
The journal of consumer marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Managing sensory expectations concerning products and brands : capitalizing on the potential of sound and shape symbolism
Spence, Charles
- In:
Journal of consumer psychology : JCP : the official …
22
(
2012
)
1
,
pp. 37-54
Persistent link: https://www.econbiz.de/10009548909
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->