//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of the Academy of Marketing Science"
~language:"eng"
~language:"spa"
~subject:"Consumer behaviour"
~subject:"Produktentwicklung"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Produktentwicklung
Konsumentenverhalten
847
USA
311
United States
311
Relationship marketing
180
Beziehungsmarketing
179
Marketing management
114
Marketingmanagement
114
Brand image
109
Markenimage
109
Personality psychology
108
Persönlichkeitspsychologie
108
Brand management
99
Markenführung
99
Emotion
98
Theory
97
Theorie
96
Customer satisfaction
90
Kundenzufriedenheit
90
Experiment
88
Market research
79
Marktforschung
79
Decision
70
Entscheidung
70
Brand
65
Markenartikel
64
Cognition
61
Kognition
61
Salespeople
60
Verkaufspersonal
60
Advertising effects
59
Innovation
59
Werbewirkung
59
Social Web
58
Social web
58
Marketing
57
Dienstleistungsqualität
53
Lieferantenmanagement
53
Service quality
53
Supplier relationship management
53
more ...
less ...
Online availability
All
Undetermined
277
Free
23
Type of publication
All
Article
880
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
880
Bibliografie enthalten
2
Bibliography included
2
Case study
2
Fallstudie
2
Systematic review
2
Übersichtsarbeit
2
Collection of articles of several authors
1
Sammelwerk
1
more ...
less ...
Language
All
English
Spanish
Author
All
Grewal, Dhruv
14
Janiszewski, Chris A.
11
Krishna, Aradhna
8
Laran, Juliano
8
Wyer, Robert S.
8
Bagchi, Rajesh
7
Bearden, William O.
7
Folkes, Valerie S.
7
Homburg, Christian
7
Kumar, V.
7
McGill, Ann L.
7
Rucker, Derek D.
7
Shiv, Baba
7
Argo, Jennifer J.
6
Berger, Jonah
6
Dahl, Darren W.
6
Hoyer, Wayne D.
6
Lehmann, Donald R.
6
Lichtenstein, Donald R.
6
Meyers-Levy, Joan
6
Monroe, Kent B.
6
Morales, Andrea C.
6
Ruyter, Ko de
6
Vohs, Kathleen D.
6
Wilcox, Keith
6
Bagozzi, Richard P.
5
Belk, Russell W.
5
Bolton, Lisa E.
5
Burton, Scot
5
Fishbach, Ayelet
5
Gal, David
5
Hagtvedt, Henrik
5
Hamilton, Rebecca W.
5
Haws, Kelly L.
5
Hoch, Stephen J.
5
Inman, J. Jeffrey
5
John, Deborah Roedder
5
Kukar-Kinney, Monika
5
Mogilner, Cassie
5
Pieters, Rik
5
more ...
less ...
Published in...
All
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of the Academy of Marketing Science
Journal of business research : JBR
2,047
Journal of retailing and consumer services
1,933
International journal of consumer studies
756
International journal of hospitality management
729
Psychology & marketing
659
The journal of product & brand management
404
Asia Pacific journal of marketing and logistics
399
The journal of product innovation management : an international publication of the Product Development & Management Association
388
Management science : journal of the Institute for Operations Research and the Management Sciences
378
Journal of marketing research : JMR
360
European journal of marketing : EJM
358
The journal of brand management : an international journal
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Technological forecasting & social change : an international journal
335
Journal of marketing management : MM
316
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
315
Journal of international consumer marketing
313
Journal of travel and tourism marketing
313
Marketing letters : a journal of research in marketing
306
Journal of retailing
304
Journal of marketing
303
Cogent business & management
300
Journal of marketing communications
296
International journal of retail & distribution management
293
Tourism management : research, policies, practice
293
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
291
Journal of consumer behaviour : an international research review
288
Journal of fashion marketing and management
288
The journal of consumer marketing
284
The international review of retail, distribution and consumer research
273
The journal of services marketing
266
International journal of contemporary hospitality management
264
Journal of business ethics : JOBE
261
Industrial marketing management : the international journal for industrial and high-tech firms
260
Journal of economic psychology : research in economic psychology and behavioral economics
253
Marketing intelligence & planning
251
Journal of hospitality marketing & management
243
Food policy : economics planning and politics of food and agriculture
240
more ...
less ...
Source
All
ECONIS (ZBW)
880
Showing
1
-
10
of
880
Sort
Relevance
Date (newest first)
Date (oldest first)
1
AI increases unethical consumer behavior due to reduced anticipatory guilt
Kim, Taewoo
;
Lee, Hyejin
;
Kim, Michelle Yoosun
;
Kim, SunAh
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
4
,
pp. 785-801
Persistent link: https://www.econbiz.de/10014326643
Saved in:
2
The brand that wasn’t there : the impact of brand displacement on viewer engagement and brand attitude
Kristofferson, Kirk
;
Dunn, Lea
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 716-745
Persistent link: https://www.econbiz.de/10014251263
Saved in:
3
Disposal-based scarcity : how overstock reduction methods influence consumer brand perceptions and evaluations
Oanh Dinh Yen Nguyen
;
Bucic, Tania
;
Ngo, Liem Viet
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1305-1326
Persistent link: https://www.econbiz.de/10014446668
Saved in:
4
The effect of disease anthropomorphism on compliance with health recommendations
Wang, Lili
;
Touré-Tillery, Maferima
;
McGill, Ann L.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 266-285
Persistent link: https://www.econbiz.de/10014251155
Saved in:
5
Effectiveness of engagement initiatives across engagement platforms : a meta-analysis
Blut, Markus
;
Kulikovskaja, Viktorija
;
Hubert, Marco
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
5
,
pp. 941-965
Persistent link: https://www.econbiz.de/10014336009
Saved in:
6
Examining post-purchase consumer responses to product automation
Smith, Leah Warfield
;
Rose, Randall Lee
;
Zablah, Alex R.
; …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 530-550
Persistent link: https://www.econbiz.de/10014251237
Saved in:
7
Exclusivity strategies for digital products across digital and physical markets
Seifert, Rouven
;
Otten, Cord
;
Clement, Michel
;
Albers, …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
2
,
pp. 245-265
Persistent link: https://www.econbiz.de/10014251113
Saved in:
8
Family responses to resource scarcity
Hosany, A. R. Shaheen
;
Hamilton, Rebecca W.
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
6
,
pp. 1351-1381
Persistent link: https://www.econbiz.de/10014446689
Saved in:
9
From tablet to table : how augmented reality influences food desirability
Fritz, William
;
Hadi, Rhonda
;
Stephen, Andrew
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
3
,
pp. 503-529
Persistent link: https://www.econbiz.de/10014251232
Saved in:
10
Healthy in the wrong way : mismatching of marketers' food claim use and consumers' preferences in the United States but not France
Chandon, Pierre
;
Cadario, Romain
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
1
,
pp. 153-173
Persistent link: https://www.econbiz.de/10013493164
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->