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~isPartOf:"Journal of contemporary marketing science"
~person:"Kumar, V."
~person:"Svensson, Göran"
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Journal of contemporary marketing science
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Handbook of research on customer equity in marketing
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A nomological framework of antecedents and postcedents to satisfaction in purchase and sales business relationships
Guan, Jyh-Liang
;
Lee, Tzong-ru
;
Mostert, Pierre
; …
- In:
Journal of contemporary marketing science
6
(
2023
)
1
,
pp. 46-63
Persistent link: https://www.econbiz.de/10014301512
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