//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of current issues and research in advertising"
~subject:"Werbung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Blickverhalten"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Werbung
Advertising
1
Consumer behaviour
1
Konsumentenverhalten
1
Perception
1
Visual perception
1
Visuelle Wahrnehmung
1
Wahrnehmung
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Farnall, Olan
1
Meeds, Robert
1
Published in...
All
Journal of current issues and research in advertising
Journal of nonprofit & public sector marketing
2
European Sport management quarterly : ESMQ
1
Journal of advertising
1
Journal of business research : JBR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing theory and practice : JMTP
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Journal of retailing and consumer services
1
Mannheimer Beiträge zur Betriebswirtschaftslehre
1
Sport, Business and Management : an international journal ; SBM
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Comparing visual attention allocated to thematic, attribute and benefit sentences in advertising copy blocks : an eye tracking approach
Meeds, Robert
;
Farnall, Olan
- In:
Journal of current issues and research in advertising
39
(
2018
)
2
,
pp. 101-119
Persistent link: https://www.econbiz.de/10012242948
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->