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~isPartOf:"Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing"
~type_genre:"Mehrbändiges Werk"
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Quality management
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
Risiko-Manager
25
SAGE library in business and management
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Critical perspectives on business and management
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An Elgar reference collection
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ECONIS (ZBW)
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Data governance - protecting and unleashing the value of your customer data assets : stage 1: understanding data governance and your current data
management
capability
Gregory, Adrian
- In:
Journal of direct, data and digital marketing practice …
12
(
2010/11
)
3
,
pp. 230-248
Persistent link: https://www.econbiz.de/10008906537
Saved in:
2
Web content
management
: CMS for competitive advantage
Short, Chris
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
3
,
pp. 198-206
Persistent link: https://www.econbiz.de/10003941769
Saved in:
3
Data quality is everyone's business : designing quality into your data warehouse ; Part 1
Breur, Tom
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
1
,
pp. 20-29
Persistent link: https://www.econbiz.de/10003909675
Saved in:
4
Data quality is everyone's business : managing information quality ; part 2
Breur, Tom
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
2
,
pp. 114-123
Persistent link: https://www.econbiz.de/10003977404
Saved in:
5
Online customers, digital marketing : the CMO-CIO connection
Peterson, Michael
;
Koch, Volkmar
;
Gröne, Florian
;
Vo, …
- In:
Journal of direct, data and digital marketing practice …
11
(
2009/10
)
3
,
pp. 219-221
Persistent link: https://www.econbiz.de/10003941772
Saved in:
6
Donor profitability measurement, part 2: making donor-level profitability work
Sauvé-Rodd, John
- In:
Journal of direct, data and digital marketing practice …
9
(
2007/08
)
4
,
pp. 324-339
Persistent link: https://www.econbiz.de/10003720353
Saved in:
7
Donor profitability measurement, part 1
Sauvé-Rodd, John
- In:
Journal of direct, data and digital marketing practice …
9
(
2007/08
)
1
,
pp. 47-66
Persistent link: https://www.econbiz.de/10003519344
Saved in:
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