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~isPartOf:"Journal of economics & management strategy : JEMS"
~subject:"Preismanagement"
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Preismanagement
Sales promotion
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Inderst, Roman
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Obradovits, Martin
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Sinitsyn, Maxim
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Journal of economics & management strategy : JEMS
Journal of retailing
16
Journal of business research : JBR
12
Journal of retailing and consumer services
12
Journal of marketing
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European journal of operational research : EJOR
10
Quantitative marketing and economics : QME
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The journal of product & brand management
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Information systems research : ISR
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of promotion management : innovations in planning and applied research
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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European journal of marketing : EJM
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International journal of hospitality management
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Journal of marketing research : JMR
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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International journal of electronic marketing and retailing : IJEMR
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International journal of retail & distribution management
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Journal of revenue and pricing management
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Psychology & marketing
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SpringerLink / Bücher
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The international review of retail, distribution and consumer research
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The journal of consumer marketing
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Agribusiness : an internat. journal
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Asia Pacific journal of marketing and logistics
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Beiträge zur empirischen Marketing- und Vertriebsforschung
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International journal of advertising : the review of marketing communications
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International journal of contemporary hospitality management
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International journal of industrial organization
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International journal of market research
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International journal of production economics
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International journal of production research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of customer behaviour
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of marketing analytics : JMA
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Price promotions as a threat to brands
Inderst, Roman
;
Obradovits, Martin
- In:
Journal of economics & management strategy : JEMS
33
(
2024
)
1
,
pp. 53-77
Persistent link: https://www.econbiz.de/10014442408
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2
Trade spends and profitability of promotions
Sinitsyn, Maxim
- In:
Journal of economics & management strategy : JEMS
32
(
2023
)
4
,
pp. 811-826
Persistent link: https://www.econbiz.de/10014430979
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