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~isPartOf:"Journal of electronic commerce research : JECR"
~subject:"Innovation adoption"
~type:"article"
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Innovation adoption
Social Web
65
Social web
65
Consumer behaviour
37
Konsumentenverhalten
37
Internet marketing
25
Online-Marketing
25
Viral marketing
18
Virales Marketing
18
Online retailing
16
Online-Handel
16
Social media
13
E-commerce
12
Electronic Commerce
12
Beziehungsmarketing
11
Relationship marketing
11
Social network
9
Soziales Netzwerk
9
Brand management
8
Markenführung
8
Advertising effects
7
Werbewirkung
7
Social commerce
6
Brand image
5
Customer satisfaction
5
Kundenzufriedenheit
5
Markenimage
5
Social relations
5
Soziale Beziehungen
5
Website
5
Customer integration
4
Innovationsakzeptanz
4
Kundenintegration
4
Social capital
4
Source credibility
4
Sozialkapital
4
Advertising
3
China
3
Content analysis
3
Credibility
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Cao, Mukun
1
Cortese, Juliann
1
Diwanji, Vaibhav S.
1
Göttel, Vincent
1
Hong, Hong
1
Shen, Jia
1
Wang, G. Alan
1
Wirtz, Bernd W.
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Journal of electronic commerce research : JECR
International journal of business information systems : IJBIS
6
International journal of e-business research : an official publication of the Information Resources Management Association
6
International journal of internet marketing and advertising : IJIMA
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
4
Information systems management
4
Journal of retailing and consumer services
4
Information systems and e-business management : ISeB
3
International journal of hospitality management
3
International journal of technology marketing : IJTMkt
3
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
3
Journal of internet commerce
3
Journal of promotion management : innovations in planning and applied research
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Tourism management perspectives : TMP
3
Cogent business & management
2
Global business review
2
Human systems management : HSM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Information technology and management
2
International journal of Indian culture and business management
2
International journal of business and emerging markets : IJBEM
2
International journal of enterprise information systems : an official publication of the Information Resources Management Association
2
International journal of innovation and technology management : IJITM
2
International journal of management practice : IJMP
2
International journal of networking and virtual organisations : IJNVO
2
Journal of Asia Pacific business
2
Journal of global information management
2
Journal of hospitality marketing & management
2
Journal of information & knowledge management : JIKM
2
Journal of marketing
2
Journal of organizational computing and electronic commerce
2
Journal of vacation marketing
2
Management information systems : mis quarterly
2
Organizations and social networking : utilizing social media to engage consumers
2
Psychology & marketing
2
Technological forecasting & social change : an international journal
2
The journal of high technology management research
2
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
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ECONIS (ZBW)
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Comparing the impact of presentation format of consumer generated reviews on shoppers' decisions in an online social commerce environment
Diwanji, Vaibhav S.
;
Cortese, Juliann
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 22-45
Persistent link: https://www.econbiz.de/10012519208
Saved in:
2
The effects of network externalities and herding on user satisfaction with mobile social apps
Hong, Hong
;
Cao, Mukun
;
Wang, G. Alan
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
1
,
pp. 18-31
Persistent link: https://www.econbiz.de/10011669595
Saved in:
3
Technology acceptance in social media : review, synthesis and directions for future empirical research
Wirtz, Bernd W.
;
Göttel, Vincent
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
2
,
pp. 97-115
Persistent link: https://www.econbiz.de/10011487607
Saved in:
4
Social comparison, social presence, and enjoyment in the acceptance of social shopping websites
Shen, Jia
- In:
Journal of electronic commerce research : JECR
13
(
2012
)
3
,
pp. 198-212
Persistent link: https://www.econbiz.de/10009672214
Saved in:
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