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Journal of euromarketing
(1995). - VIII, 298 S. : graph. Darst. - Enth. 14 Beitr.
6
Europäische Hochschulschriften / 5
4
Gabler Edition Wissenschaft
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Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
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(1998). - XI, 346 S. : graph. Darst. - Enth. 18 Beitr.
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Arbeitspapiere zur Unternehmensführung und Logistik
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Audio-Branding : Entwicklung, Anwendung, Wirkung akustischer Identitäten in Werbung, Medien und Gesellschaft
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International advertising and communication : current insights and empirical findings
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How many Europes are there? : an economic and cultural segmentation of the European market
Dursun-Kilic, Turkan
;
Kilic, Ceyhan
- In:
Journal of euromarketing
21
(
2012
)
2/3
,
pp. 136-152
Persistent link: https://www.econbiz.de/10009728875
Saved in:
2
International strategies of NIC firms in Europe
Chen, Ivy
;
Wong, Veronica
- In:
Journal of euromarketing
8
(
1999
)
3
,
pp. 1-28
Persistent link: https://www.econbiz.de/10001485033
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