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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of marketing"
~isPartOf:"Journal of travel research : a quarterly publication of the Travel and Tourism Research Association"
~subject:"Social Web"
~subject:"destination image"
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Search: subject_exact:"Markenidentität"
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Social Web
destination image
Brand image
182
Markenimage
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Consumer behaviour
103
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103
Brand management
90
Markenführung
90
Tourism marketing
54
Tourismusmarketing
54
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Markenartikel
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Marketingmanagement
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Assaker, Guy
2
Kim, Jiyoung
2
Lai, Kun
2
Law, Chun Hung Roberts
2
Li, Mimi
2
Li, Xiang
2
Perdue, Richard R.
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Shin, Hakseung
2
Stepchenkova, Svetlana
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Stylidis, Dimitrios
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Tung, Vincent Wing Sun
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Alaei, Ali Reza
1
Apostolopoulou, Artemisia
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Assaf, A. Georges
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1
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1
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1
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Chabuk, Timur
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Chen, Chun-Chu
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Cho, Eunjoo
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Dahl, Darren W.
1
Danbury, Annie
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Deng, Qian
1
Dieck, M. Claudia tom
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Dolnicar, Sara
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Ho-Dac, Nga N.
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Journal of fashion marketing and management
Journal of marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
Journal of business research : JBR
62
The journal of product & brand management
39
The journal of brand management : an international journal
36
Journal of retailing and consumer services
33
International journal of internet marketing and advertising : IJIMA
29
Journal of travel and tourism marketing
27
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
22
Journal of marketing communications
14
Journal of promotion management : innovations in planning and applied research
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Cogent business & management
13
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
13
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Tourism management : research, policies, practice
12
International journal of advertising : the review of marketing communications
11
Journal of marketing management : JMM ; journal of the Academy of Marketing
11
Journal of vacation marketing
11
Marketing intelligence & planning
10
Psychology & marketing
10
Tourism management perspectives : TMP
10
Asia Pacific journal of marketing and logistics
9
Journal of internet commerce
9
Business horizons
7
Journal of marketing management : MM
7
Journal of promotion management : JPM
7
Technological forecasting & social change : an international journal
7
International journal of electronic marketing and retailing : IJEMR
6
International journal of hospitality management
6
International journal of technology marketing : IJTMkt
6
Journal of hospitality marketing & management
6
Journal of strategic marketing
6
Administrative Sciences : open access journal
5
European Sport management quarterly : ESMQ
5
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of consumer studies
5
International journal of sport management and marketing : IJSMM
5
Journal of electronic commerce research : JECR
5
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ECONIS (ZBW)
46
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1
Exploring the influence of touch points on tourist experiences at crisis impacted destinations
Krey, Nina
;
Dieck, M. Claudia tom
;
Wu, Shuang
; …
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 39-54
Persistent link: https://www.econbiz.de/10014245276
Saved in:
2
Customer nontransactional value cocreation in an online hotel brand community : driving motivation, engagement behavior, and value beneficiary
Shin, Hakseung
;
Perdue, Richard R.
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
5
,
pp. 1088-1104
Persistent link: https://www.econbiz.de/10013258957
Saved in:
3
An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
Saved in:
4
The effects of Instagram social capital, brand identification and brand trust on purchase intention for small fashion brands : the generational differences
Kim, Jiyoung
;
Leung, Xi Y.
;
McKneely, Brittany
- In:
Journal of fashion marketing and management
27
(
2023
)
6
,
pp. 988-1008
Persistent link: https://www.econbiz.de/10014430534
Saved in:
5
Perceiving destination through animated gifs : a mixed method design for multifaceted image assessment
Li, Huahua
;
Li, Mimi
;
Lin, Guyang
;
Zhang, Hanqin Qiu
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
1
,
pp. 154-175
Persistent link: https://www.econbiz.de/10014245294
Saved in:
6
Developing a multi-dimensional measure of hotel brand customers' online engagement behaviors to capture non-transactional value
Shin, Hakseung
;
Perdue, Richard R.
- In:
Journal of travel research : a quarterly publication of …
62
(
2023
)
3
,
pp. 593-609
Persistent link: https://www.econbiz.de/10014245435
Saved in:
7
Place-oriented or people-oriented concepts for destination loyalty : destination image and place attachment versus perceived distances and emotional solidarity
Tasci, Asli DA
;
Uslu, Abdullah
;
Stylidis, Dimitrios
; …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
2
,
pp. 430-453
Persistent link: https://www.econbiz.de/10012794820
Saved in:
8
Measuring the valence and intensity of residents' behaviors in host-tourist interactions : implications for destination image and destination competitiveness
Tse, Serene Wai Tsz
;
Tung, Vincent Wing Sun
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 565-580
Persistent link: https://www.econbiz.de/10012880246
Saved in:
9
Impacts of brand familiarity and brand responses on perceived brand credibility, similarity, and blog recommendation intention : a study of corporate blogs
Kim, Jiyoung
;
Min, Jihye Ellie
;
Le, Linh Ha
- In:
Journal of fashion marketing and management
26
(
2022
)
2
,
pp. 328-343
Persistent link: https://www.econbiz.de/10013162358
Saved in:
10
The upside of negative : social distance in online reviews of identity-relevant brands
Ordabayeva, Nailya
;
Cavanaugh, Lisa A.
;
Dahl, Darren W.
- In:
Journal of marketing
86
(
2022
)
6
,
pp. 70-92
Persistent link: https://www.econbiz.de/10013438826
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