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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of research in interactive marketing : interactive marketing and computer-mediated communication"
~subject:"Brand management"
~subject:"United States"
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Brand management
United States
Website
29
Consumer behaviour
22
Konsumentenverhalten
22
E-commerce
13
Electronic Commerce
13
Online retailing
11
Online-Handel
11
USA
11
Bekleidung
8
Clothing
8
Customer satisfaction
6
Internet marketing
6
Kundenzufriedenheit
6
Online-Marketing
6
Social Web
6
Social web
6
Benutzerschnittstelle
5
User interface
5
Advertising effects
4
Dienstleistungsqualität
4
Service quality
4
Werbewirkung
4
Beziehungsmarketing
3
Fashion
3
Internet
3
Mode
3
Relationship marketing
3
Business ethics
2
Confidence
2
Customer integration
2
Emotion
2
India
2
Indien
2
Kundenintegration
2
Markenführung
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Risikopräferenz
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South Korea
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Lennon, Sharron J.
3
Fiore, Ann Marie
2
Ha, Young
2
Chattaraman, Veena
1
Choi, Yun Jung
1
Dawson, Sandy
1
Geistfeld, Loren V.
1
Gilbert, Juan E.
1
Gupta, Reetika
1
Im, Hyunjoo
1
Kabadayi, Sertan
1
Kim, Hyeonsoo
1
Kim, Jiyoung
1
Kim, Jung-hwan
1
Kim, Minjeong
1
Kwon, Wi-suk
1
Lee, Mi Sook
1
Lee, Yuri
1
Magrath, Victoria
1
Manchiraju, Srikant
1
McCormick, Helen
1
Niehm, Linda S.
1
Norton, Marjorie J. T.
1
Park, Jihye
1
Sadachar, Amrut
1
Seock, Yoo-Kyoulng
1
Shim, Soo In
1
Son, Jihyeong
1
Song, Kun
1
Stoel, Leslie
1
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Journal of fashion marketing and management
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
Tourism management : research, policies, practice
6
Journal of business research : JBR
5
Journal of internet commerce
5
Journal of vacation marketing : an international journal
5
International journal of internet marketing and advertising : IJIMA
4
Journal of marketing communications
4
International journal of electronic business
3
International journal of pharmaceutical and healthcare marketing : IJPHM
3
International journal of selection and assessment
3
Journal of advertising research
3
Journal of business and economic perspectives
3
Journal of electronic commerce research : JECR
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of promotion management : innovations in planning and applied research
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Contemporary research in e-branding
2
Corporate reputation review : an international journal
2
Global journal of business research : GJBR
2
Health marketing quarterly
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of electronic customer relationship management : IJECRM
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of hospitality management
2
International journal of management and marketing research : IJMMR
2
Journal of accounting and public policy
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business ethics : JOBE
2
Journal of communication management : an international journal
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing theory and practice
2
Journal of media business studies
2
Journal of promotion management : JPM
2
Journal of retailing and consumer services
2
MSI reports : working paper series
2
Psychology & marketing
2
Sport management review
2
SpringerLink / Bücher
2
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
2
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ECONIS (ZBW)
13
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1
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10
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13
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date (oldest first)
1
Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
2
Effects of reputation and website quality on online consumers' emotion, perceived risk and purchase intention : based on the stimulus-organism-response model
Kim, Jiyoung
;
Lennon, Sharron J.
- In:
Journal of research in interactive marketing : …
7
(
2013
)
1
,
pp. 33-56
Persistent link: https://www.econbiz.de/10009730799
Saved in:
3
Branding design elements of mobile fashion retail apps
Magrath, Victoria
;
McCormick, Helen
- In:
Journal of fashion marketing and management
17
(
2013
)
1
,
pp. 98-114
Persistent link: https://www.econbiz.de/10009732058
Saved in:
4
Consumer adoption of online collaborative customer co-design
Son, Jihyeong
;
Sadachar, Amrut
;
Manchiraju, Srikant
; …
- In:
Journal of research in interactive marketing : …
6
(
2012
)
3
,
pp. 180-197
Persistent link: https://www.econbiz.de/10009666647
Saved in:
5
Virtual agents in e-commerce : representational characteristics for seniors
Chattaraman, Veena
;
Kwon, Wi-suk
;
Gilbert, Juan E.
; …
- In:
Journal of research in interactive marketing : …
5
(
2011
)
4
,
pp. 276-297
Persistent link: https://www.econbiz.de/10009486391
Saved in:
6
The effect of perceptual fluency and enduring involvement on situational involvement in an online apparel shopping context
Im, Hyunjoo
;
Ha, Young
- In:
Journal of fashion marketing and management
15
(
2011
)
3
,
pp. 345-362
Persistent link: https://www.econbiz.de/10009268716
Saved in:
7
Managing motives and design to influence web site revisits
Kabadayi, Sertan
;
Gupta, Reetika
- In:
Journal of research in interactive marketing : …
5
(
2011
)
2/3
,
pp. 153-169
Persistent link: https://www.econbiz.de/10009389600
Saved in:
8
Cues on apparel web sites that trigger impulse purchases
Dawson, Sandy
;
Kim, Minjeong
- In:
Journal of fashion marketing and management
14
(
2010
)
2
,
pp. 230-246
Persistent link: https://www.econbiz.de/10003985970
Saved in:
9
Information available on a web site : effects on consumers' shopping outcomes
Kim, Jung-hwan
;
Lennon, Sharron J.
- In:
Journal of fashion marketing and management
14
(
2010
)
2
,
pp. 247-262
Persistent link: https://www.econbiz.de/10003985984
Saved in:
10
Effects of site design on consumer emotions: role of product involvement
Ha, Young
;
Lennon, Sharron J.
- In:
Journal of research in interactive marketing : …
4
(
2010
)
2
,
pp. 80-96
Persistent link: https://www.econbiz.de/10003991295
Saved in:
1
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