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~isPartOf:"Journal of fashion marketing and management"
~isPartOf:"Journal of retailing and consumer services"
~person:"Loureiro, Sandra Maria Correia"
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Brand management
5
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Loureiro, Sandra Maria Correia
Park, Jungkun
8
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Dawes, John
5
Khan, Imran
5
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4
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Journal of fashion marketing and management
Journal of retailing and consumer services
Journal of promotion management : innovations in planning and applied research
8
International journal of hospitality management
2
The journal of brand management : an international journal
2
The journal of product & brand management
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Baltic journal of management
1
Challenges and trends in modern banking
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Cogent business & management
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E-business : state of the art of ICT based challenges and solutions
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International journal of business and globalisation : IJBG
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International journal of business performance management
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International journal of consumer studies
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International journal of retail & distribution management
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International journal of retail and distribution management
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International journal of wine business research : IJWBR
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Journal of business research : JBR
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Journal of communication management
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Journal of hospitality marketing & management
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Journal of marketing
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Journal of promotion management : JPM
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Qualitative market research : an international journal
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The journal of business & industrial marketing
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World review of entrepreneurship, management and sustainable development
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ECONIS (ZBW)
5
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1
Luxury fashion games are so cool! : predicting awareness, perceived quality, and loyalty
Rodrigues, Mariana Berga
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014462281
Saved in:
2
Service brand coolness in the construction of brand loyalty : a self-presentation theory approach
Jiménez-Barreto, Jano
;
Loureiro, Sandra Maria Correia
; …
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013169578
Saved in:
3
Enhancing brand coolness through perceived luxury values : insight from luxury fashion brands
Loureiro, Sandra Maria Correia
;
Jiménez-Barreto, Jano
; …
- In:
Journal of retailing and consumer services
57
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012305252
Saved in:
4
The influence of brand experience and service quality on customer engagement
Prentice, Catherine
;
Wang, Xuequn
;
Loureiro, Sandra …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 50-59
Persistent link: https://www.econbiz.de/10012114115
Saved in:
5
Consumer-based approach to customer engagement : the case of luxury brands
Prentice, Catherine
;
Loureiro, Sandra Maria Correia
- In:
Journal of retailing and consumer services
43
(
2018
),
pp. 325-332
Persistent link: https://www.econbiz.de/10011883220
Saved in:
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