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~isPartOf:"Journal of global marketing"
~isPartOf:"Journal of international consumer marketing"
~subject:"Automotive industry"
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Search: subject_exact:"Ursprungsregeln"
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Automotive industry
Rules of origin
32
Ursprungsregeln
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Godwin, Lynn
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Li, Yongqiang
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Rius-Ulldemolins, Joaquim
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Journal of global marketing
Journal of international consumer marketing
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
2
Journal of business research : JBR
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Multinational business review
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ECONIS (ZBW)
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Ethnocentrism and consumer knowledge in the U.S. auto consumer
Story, John
;
Godwin, Lynn
- In:
Journal of international consumer marketing
35
(
2023
)
5
,
pp. 451-463
Persistent link: https://www.econbiz.de/10014422396
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2
"The Great War" in the auto-making industry : banal nationalism and symbolic domination and country-of-origin effect in consumer culture
Rius-Ulldemolins, Joaquim
- In:
Journal of international consumer marketing
33
(
2021
)
1
,
pp. 98-112
Persistent link: https://www.econbiz.de/10012423926
Saved in:
3
The effects of corporate-brand credibility, perceived corporate-brand origin, and self-image congruence on purchase intention : evidence from China's auto industry
Li, Yongqiang
;
Wang, Xuehua
;
Yang, Zhilin
- In:
Journal of global marketing
24
(
2011
)
1
,
pp. 58-68
Persistent link: https://www.econbiz.de/10008987051
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