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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~subject:"Cultural policy"
~subject:"Customer satisfaction"
~subject:"Marketingmanagement"
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Cultural policy
Customer satisfaction
Marketingmanagement
Sponsoring
7
Sponsorship
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2
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Consumer behaviour
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Konsumentenverhalten
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Lieferantenmanagement
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
12
Journal of sport management : the official journal of the North American Society of Sport Management
6
Sport marketing quarterly : preferred journal of the Sport Marketing Association
5
Gabler Edition Wissenschaft
4
Handbuch Sponsoring : erfolgreiche Marketing- und Markenkommunikation
4
Journal of advertising : official publication of the American Academy of Advertising
4
Journal of marketing communications
4
SpringerLink / Bücher
4
International journal of sport management and marketing : IJSMM
3
International journal of sports marketing & sponsorship
3
Marketing intelligence & planning
3
Psychology & marketing
3
Die Ökonomie des Sports in den Medien
2
European journal of marketing : EJM
2
Europäische Hochschulschriften / 5
2
Flensburger Forschungsbeiträge zu kleinen und mittleren Unternehmen ; 2
2
International journal of advertising : the review of marketing communications
2
Journal of advertising research
2
Journal of business research : JBR
2
Journal of marketing management : MM
2
Journal of promotion management : innovations in planning and applied research
2
Journal of the Academy of Marketing Science
2
Schriften zu Management und KMU
2
Springer eBook Collection / Business and Economics
2
AMS review : official publication of the Academy of Marketing Science
1
Achieving Business Competitiveness in a Digital Environment : Opportunities in E-commerce and Online Marketing
1
Applied financial economics letters
1
Australasian marketing journal
1
Berichte aus der Betriebswirtschaft
1
Business horizons
1
Collection du Département des Études et de la Prospective du Ministère de la Culture et de la Communication
1
Corporate communications : an international journal
1
Corporate reputation review
1
Cultural economics and cultural policies
1
DUV: Wirtschaftswissenschaft
1
Dissertation.de
1
Entrepreneurial Innovation : Strategy and Competition Aspects
1
Fachbuch für Marketing
1
Fokus Mittelstand : Einzelaspekte der Mittelstandsforschung
1
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Fit in cause-related marketing : an integrative retrospective
Pracejus, John W.
;
Deng, Qian
;
Olsen, G. Douglas
; …
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
2
,
pp. 105-114
Persistent link: https://www.econbiz.de/10012257932
Saved in:
2
From the special issue editors: global business-to-business marketing
Di Benedetto, C. Anthony
;
Han, Sang-Lin
- In:
Journal of global scholars of marketing science : …
26
(
2016
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011471375
Saved in:
3
Mediating effect of store attachment in formation of store emotions and patronage through art and culture sponsorship in retailing
Shin, Jong-Kuk
;
Park, Minsook
- In:
Journal of global scholars of marketing science : …
24
(
2014
)
4
,
pp. 441-452
Persistent link: https://www.econbiz.de/10010438482
Saved in:
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