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~isPartOf:"Journal of historical research in marketing"
~person:"Hansen, Ursula"
~person:"Shaw, Eric"
~subject:"Economic history"
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Journal of historical research in marketing
Lehr- und Forschungsberichte / Lehrstuhl Markt und Konsum, Institut für Betriebsforschung, Universität Hannover
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The Marketing Institutions by Ralph F. Breyer (1934)
Shaw, Eric
- In:
Journal of historical research in marketing
6
(
2014
)
3
,
pp. 449-454
Persistent link: https://www.econbiz.de/10010414254
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Educational lessons from the past : marketing textbooks during the Age of Enlightenment (16th to 18th Centuries)
Shaw, Eric
- In:
Journal of historical research in marketing
7
(
2015
)
3
,
pp. 389-406
Persistent link: https://www.econbiz.de/10011443088
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