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~isPartOf:"Journal of historical research in marketing"
~person:"Hunt, Shelby D."
~person:"Lockett, Andy"
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Journal of historical research in marketing
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The evolution of the resource-advantage theory : six events, six realizations, six contributions
Hunt, Shelby D.
- In:
Journal of historical research in marketing
4
(
2012
)
1
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pp. 7-29
Persistent link: https://www.econbiz.de/10009506467
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