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~isPartOf:"Journal of historical research in marketing"
~subject:"Dienstleistungsmarketing"
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Journal of historical research in marketing
Neue Herausforderungen an das Dienstleistungsmarketing
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Industrial marketing management : the international journal for industrial and high-tech firms
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Business Development and Economic Governance in Southeastern Europe : 13th International Conference on the Economies of the Balkan and Eastern European Countries (EBEEC), Pafos, Cyprus, 2021
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Handbook of research on retailer-consumer relationship development
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Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
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Christian Grönroos : I did it my way
Grönroos, Christian
- In:
Journal of historical research in marketing
9
(
2017
)
3
,
pp. 277-301
Persistent link: https://www.econbiz.de/10011798326
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