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~isPartOf:"Journal of historical research in marketing"
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77
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Journal of historical research in marketing
NBER working paper series
243
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177
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90
The economic history review : a journal of economic and social history
72
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57
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45
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ECONIS (ZBW)
77
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1
Advertising of a national importance the Swedish Advertisers' Association and the institutionalization of Sweden's international advertising 1955-1972
Funke, Michael
- In:
Journal of historical research in marketing
15
(
2023
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014315010
Saved in:
2
The technicians of consumer society : the creation of advertising men and practical advertising knowledge in early twentieth-century Sweden
Rudberg, Elin Åström
;
Husz, Orsi
- In:
Journal of historical research in marketing
15
(
2023
)
2
,
pp. 77-97
Persistent link: https://www.econbiz.de/10014380803
Saved in:
3
Lost archives and found voices : reconstructing the marketing history of medical marijuana in Austria-Hungary
Stojan, Jure
- In:
Journal of historical research in marketing
15
(
2023
)
3
,
pp. 201-221
Persistent link: https://www.econbiz.de/10014456729
Saved in:
4
Advertising as discursive reflections of the political realm : Turkish-Cypriot advertisements between 1940-1974
Yalkin, Cagri
;
Kahveci, Hayriye
;
Uygur, Kubra
- In:
Journal of historical research in marketing
15
(
2023
)
1
,
pp. 25-51
Persistent link: https://www.econbiz.de/10014315013
Saved in:
5
Commodifying ancient cultural heritage : the market evolution of the Parthenon temple
Brokalaki, Zafeirenia
;
Patsiaouras, Georgios
- In:
Journal of historical research in marketing
14
(
2022
)
1
,
pp. 4-23
Persistent link: https://www.econbiz.de/10012880735
Saved in:
6
(En) act your age! : marketing and the marketization of history in young SMEs
Weatherbee, Terrance
;
Sears, Donna
- In:
Journal of historical research in marketing
14
(
2022
)
1
,
pp. 66-89
Persistent link: https://www.econbiz.de/10012880738
Saved in:
7
Marketing the past over the long run : uses of the past in French accounting textbooks : 17th-19th c.
Labardin, Pierre
;
Gervais, Pierre
- In:
Journal of historical research in marketing
14
(
2022
)
1
,
pp. 90-110
Persistent link: https://www.econbiz.de/10012880739
Saved in:
8
The Pirate Archives, William Ready Division of Archives and Research Collections, McMaster University
Long, Christopher
;
Whittle, Bridget
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 155-163
Persistent link: https://www.econbiz.de/10013328227
Saved in:
9
Cruising through advertising : cruise ship brochure advertising in the late twentieth century
Cardow, Andrew
- In:
Journal of historical research in marketing
14
(
2022
)
4
,
pp. 401-423
Persistent link: https://www.econbiz.de/10013454221
Saved in:
10
Sources for advertising and marketing history at the McCracken Research Library, Buffalo Bill Center of the West
Witkowski, Terrence H.
- In:
Journal of historical research in marketing
14
(
2022
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10013329662
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