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~isPartOf:"Journal of hospitality marketing & management"
~subject:"Brand"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Beziehungsmarketing
3
Consumer behaviour
3
Customer retention
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Kundenbindung
3
Relationship marketing
3
Customer satisfaction
2
Dienstleistungsqualität
2
Kundenzufriedenheit
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Service quality
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Brand image
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Confidence
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Corporate Social Responsibility
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Corporate social responsibility
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Customer loyalty intentions
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Employee retention
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Gastgewerbe
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Gerechtigkeit
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Hospitality industry
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Hotel industry
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Hotellerie
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Justice
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Kundenbindungsprogramm
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Loyalty program
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Markenimage
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Viral marketing
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Virales Marketing
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brand image
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commitment
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corporate social responsibility
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customer acquisition
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customer engagement
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customer loyalty
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customer relationship management
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customer retention
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Chen, Chih-chien
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Martínez García de Leaniz, Patricia
1
Rodríguez del Bosque, Ignacio A.
1
Saleem, Muhammad Abid
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Wasaya, Allah
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Xie, Karen L.
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Yaseen, Asif
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Journal of hospitality marketing & management
Journal of retailing and consumer services
19
Journal of business research : JBR
11
Cogent business & management
5
International journal of contemporary hospitality management
5
International journal of hospitality management
5
European journal of marketing : EJM
4
Gabler Edition Wissenschaft
4
Journal of marketing analytics : JMA
4
Journal of marketing theory and practice
4
Psychology & marketing
4
The journal of services marketing
4
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Asian finance, economics and business : JAFEB
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of the Academy of Marketing Science
3
Services marketing quarterly
3
The international review of retail, distribution and consumer research
3
The journal of product & brand management
3
The service industries journal
3
Tourism management : research, policies, practice
3
Dissertation Series CentER
2
Edition Wissenschaft Apprimus
2
European journal of marketing
2
Harvard business review : HBR
2
Innovatives Markenmanagement
2
International journal of business excellence : IJBEX
2
International journal of business information systems : IJBIS
2
International journal of economic research
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of retail & distribution management
2
International journal of services and operations management : IJSOM
2
Journal for global business advancement : JGBA
2
Journal of African business
2
Journal of Indian business research
2
Journal of business economics and management
2
Journal of consumer behaviour : an international research review
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ECONIS (ZBW)
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1
Drivers of customer loyalty and word of mouth intentions : moderating role of interactional justice
Saleem, Muhammad Abid
;
Yaseen, Asif
;
Wasaya, Allah
- In:
Journal of hospitality marketing & management
27
(
2018
)
8
,
pp. 877-904
Persistent link: https://www.econbiz.de/10011957277
Saved in:
2
Exploring the antecedents of hotel customer loyalty : a social identity perspective
Martínez García de Leaniz, Patricia
;
Rodríguez del …
- In:
Journal of hospitality marketing & management
24
(
2015
)
1/2
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010526384
Saved in:
3
Progress in loyalty program research : facts, debates, and future research
Xie, Karen L.
;
Chen, Chih-chien
- In:
Journal of hospitality marketing & management
22
(
2013
)
5/6
,
pp. 463-489
Persistent link: https://www.econbiz.de/10010127368
Saved in:
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