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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Search: subject:"Social web"
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Social Web
187
Social web
187
Consumer behaviour
86
Internet marketing
86
Konsumentenverhalten
86
Online-Marketing
86
Viral marketing
52
Virales Marketing
52
Social media
39
Social network
34
Soziales Netzwerk
34
Brand management
29
Markenführung
29
Beziehungsmarketing
28
Relationship marketing
28
Brand image
22
Markenimage
22
Online retailing
19
Online-Handel
19
social media
19
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17
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17
Social relations
16
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Web 2.0 technologies
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social networks
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187
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Labrecque, Lauren I.
4
Bapna, Ravi
3
Eigenraam, Anniek W.
3
Ghose, Anindya
3
Hennig-Thurau, Thorsten
3
Ofek, Elie
3
Pauwels, Koen
3
Ruyter, Ko de
3
Verlegh, Peeter
3
Willemsen, Lotte M.
3
Zhu, Feng
3
Bernritter, Stefan F.
2
Bruggen, Gerrit H. van
2
Burtch, Gordon
2
Chen, Yubo
2
Chonko, Lawrence B.
2
Dellarocas, Chrysanthos
2
Eelen, Jiska
2
Feng, Jie
2
Gensler, Sonja
2
Grisaffe, Douglas B.
2
Gu, Yuan
2
Hofacker, Charles F.
2
Hoffman, Donna L.
2
Hollebeek, Linda D.
2
Hosanagar, Kartik
2
Keeling, Debbie Isobel
2
Kübler, Raoul
2
Lans, Ralf van der
2
Li, Zhuoxin
2
Lin, Mingfeng
2
Mahmood, Ammara
2
Markos, Ereni
2
Nair, Harikesh
2
Noort, Guda van
2
Novak, Thomas P.
2
Papatla, Purushottam
2
Sahoo, Nachiketa
2
Schaarschmidt, Mario
2
Singh, Param Vir
2
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
439
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
220
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
212
SpringerLink / Bücher
196
International journal of internet marketing and advertising : IJIMA
146
Information systems research : ISR
144
Journal of management information systems : JMIS
118
Tourism management : research, policies, practice
115
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
99
Industrial marketing management : the international journal for industrial and high-tech firms
93
Springer eBook Collection
92
Business horizons
90
Psychology & marketing
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
International journal of advertising : the review of marketing communications
81
Electronic commerce research
79
Management information systems : mis quarterly
79
Journal of internet commerce
76
Journal of marketing management : MM
72
Journal of travel and tourism marketing
72
HMD : Praxis der Wirtschaftsinformatik
70
Journal of promotion management : innovations in planning and applied research
70
The journal of product & brand management
68
Journal of electronic commerce research : JECR
66
Cogent business & management
65
International journal of electronic commerce : IJEC
65
Journal of information & knowledge management : JIKM
64
The journal of brand management : an international journal
64
International journal of electronic marketing and retailing : IJEMR
61
International journal of networking and virtual organisations : IJNVO
61
International journal of technology marketing : IJTMkt
59
Journal of advertising research
57
Journal of marketing
57
Journal of organizational computing and electronic commerce
56
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
55
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ECONIS (ZBW)
187
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1
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187
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1
Monetary incentives and knowledge spillover : evidence from a natural experiment
Wang, Jing
;
Li, Gen
;
Hui, Kai-Lung
- In:
Management science : journal of the Institute for …
68
(
2022
)
5
,
pp. 3549-3572
Persistent link: https://www.econbiz.de/10013368700
Saved in:
2
Social media alleviates venture capital funding inequality for women and less connected entrepreneurs
Wang, Xiaoning
;
Wu, Lynn
;
Hitt, Lorin M.
- In:
Management science : journal of the Institute for …
70
(
2024
)
2
,
pp. 1093-1112
Persistent link: https://www.econbiz.de/10014513907
Saved in:
3
Does social interaction spread fear among institutional investors? : evidence from coronavirus disease 2019
Au, Shiu-Yik
;
Dong, Ming
;
Zhou, Xinyao
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2406-2426
Persistent link: https://www.econbiz.de/10014520082
Saved in:
4
Crowd-judging on two-sided platforms : an analysis of in-group bias
Kwan, Alan P.
;
Yang, S. Alex
;
Zhang, Huyue
- In:
Management science : journal of the Institute for …
70
(
2024
)
4
,
pp. 2459-2476
Persistent link: https://www.econbiz.de/10014520100
Saved in:
5
The effects of online social identity signals on retailer demand
Babar, Yash
;
Mahdavi Adeli, Ali
;
Burtch, Gordon
- In:
Management science : journal of the Institute for …
69
(
2023
)
12
,
pp. 7335-7346
Persistent link: https://www.econbiz.de/10014444136
Saved in:
6
The impact of social nudges on user-generated content for social network platforms
Zeng, Zhiyu
;
Dai, Hengchen
;
Zhang, Dennis J.
;
Zhang, Heng
; …
- In:
Management science : journal of the Institute for …
69
(
2023
)
9
,
pp. 5189-5208
Persistent link: https://www.econbiz.de/10014392902
Saved in:
7
The role of social media in the corporate bond market : evidence from Twitter
Bartov, Eli
;
Faurel, Lucile
;
Mohanram, Partha
- In:
Management science : journal of the Institute for …
69
(
2023
)
9
,
pp. 5638-5667
Persistent link: https://www.econbiz.de/10014392963
Saved in:
8
Social media and news : content bundling and news quality
Cornière, Alexandre de
;
Sárváry, Miklós
- In:
Management science : journal of the Institute for …
69
(
2023
)
1
,
pp. 162-178
Persistent link: https://www.econbiz.de/10014288477
Saved in:
9
Addictive platforms
Ichihashi, Shota
;
Kim, Byung-Cheol
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 1127-1145
Persistent link: https://www.econbiz.de/10014295462
Saved in:
10
Ideology and composition among an online crowd : evidence from wikipedians
Greenstein, Shane M.
;
Gu, Yuan
;
Zhu, Feng
- In:
Management science : journal of the Institute for …
67
(
2021
)
5
,
pp. 3067-3086
Persistent link: https://www.econbiz.de/10012581301
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