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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Schriften zu Dialogmarketing 'revisited'"
~subject:"Business-to-Business-Marketing"
~subject:"Vertriebsweg"
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Schriften zu Dialogmarketing 'revisited'
Direct marketing : an international journal
3
Aktuelle Fragen in der Versicherungswirtschaft : mit Beiträgen zu den Themen - Zukunftsfragen der deutschen Lebensversicherungswirtschaft - Kapitalanlagerisiken im langfristigen Geschäft - Fondsmodelle in der GKV - Wertorientierte Steuerung in der Rückversicherung - Chancen und Perspektiven...
2
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International journal of production economics
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of marketing
2
Journal of retailing
2
Kundenmanagement & Electronic Commerce
2
Reinventing interactive and direct marketing : leading experts show how to maximize digital ROI with iDirect and iBranding imperatives
2
SpringerLink / Bücher
2
The marketing review
2
Advances in business and management forecasting
1
Agricultural economics : the journal of the International Association of Agricultural Economists
1
Bank- und finanzwirtschaftliche Forschungen
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Dialogmarketing 'revisited'
1
Direct marketing in action : cutting-edge strategies for finding and keeping the best customers
1
Diskussionsbeiträge / Fakultät Wirtschaftswissenschaft, FernUniversität in Hagen
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
Farm management : proceedings of NJF Seminar no. 345, 2 - 4 October 2002
1
Forschungsberichte des Fachbereichs Agrarwirtschaft Soest, Fachhochschule Südwestfalen, Hochschule für Technik und Wirtschaft
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Handbook of quantitative supply chain analysis : modeling in the e-business era
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Journal of marketing research : JMR
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Journal of organizational computing and electronic commerce
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Marketing-Management und Unternehmensführung : Festschrift für Professor Dr. Richard Köhler zum 65. Geburtstag
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Basket composition and choice among direct channels : a latent state model of shopping costs
Kalyanam, Kirthi
;
Lenk, Peter J.
;
Rhee, Eddie
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 69-88
Persistent link: https://www.econbiz.de/10011743777
Saved in:
2
The effects of channel experiences and direct marketing on customer retention in multichannel settings
Chang, Chun-Wei
;
Zhang, Jonathan Z.
- In:
Journal of interactive marketing : a quarterly …
36
(
2016
),
pp. 70-90
Persistent link: https://www.econbiz.de/10011615980
Saved in:
3
Business-to-Business-Marketing : Erfolg mit kleinen Geschäften ; Smart Account Management im Business-to-Business-Marketing
Belz, Christian
;
Schmitz, Christian
-
2008
Persistent link: https://www.econbiz.de/10003635027
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